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Visit Below Link, To Download This Course:\n\nhttps://www.tutorialsservice.net/product/sbe-330-final-exam/\n\nOr \nEmail us on\nSUPPORT@TUTORIALSSERVICE.NET\n\nSBE 330 Final Exam\nSBE330\nSBE 330 Final Exam\nQuestion 1. (TCO 1) What characteristics describe innovative organizations? If you were attempting to transform an average organization into an innovative organization, what is the most significant obstacle you might encounter?\nQuestion 2. (TCO 2) How is corporate venturing used as an aid to search for innovation opportunities? Explain the relationship of the organization’s strategic plan and vision statement to the corporate venturing methodology.\n

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sbe 330 final exam

SBE 330 FINAL EXAM

Visit Below Link, To Download This Course:

https://www.tutorialsservice.net/product/sbe-330-final-exam/

Or

Email us on

SUPPORT@TUTORIALSSERVICE.NET

SBE 330 Final Exam

SBE330

SBE 330 Final Exam

Question 1. (TCO 1) What characteristics describe innovative organizations? If you were attempting to

transform an average organization into an innovative organization, what is the most significant obstacle

you might encounter?

Question 2. (TCO 2) How is corporate venturing used as an aid to search for innovation opportunities?

Explain the relationship of the organization’s strategic plan and vision statement to the corporate

venturing methodology.

Question 3. (TCO 3) Compare and contrast assembly customization with design customization. Why are

efforts to maintain barriers to existing or new competitors using assembly customization of limited

effectiveness?

Question 4. (TCO 4) What is product liability? How might it impact a firm?

Question 5. (TCO 5) When engaged in strategic management activities, a choice is often made between

innovation leadership and innovation followership. Compare and contrast these two activities. When

might management teams find an innovation leadership role a possible disadvantage? Describe at least

two reasons for the possible disadvantage.

Question 6. (TCO 6) When developing products, what does the term relative advantage mean? Explain

why management teams should be concerned about a new product’s relative advantage.

Question 7. (TCO 7) When a product is launched, the strategic plan is generally focused on success. Not

all product launches succeed, however, and failure is sometimes encountered. Should a strategic plan

have a section devoted to terminating the launch

have a section devoted to terminating the launch if certain criteria are met, or should the plan contain

provision for the launch to continue until the market determines success or failure? Defend your

response.

Question 8. (TCO 8) When developing a marketing plan, we should consider market differentiation. What

does market differentiation mean? Explain why relative quality in conjunction with market differentiation is

important to our marketing effort.

Question 9. (TCO 9) Products fail for many reasons, and testing can identify possible failure points

before launch. When preparing a budget for product testing, explain why or why not you would invest the

time and money to identify delighters, those things that make customers happy even if customers do not

explicitly demand these features. If you would, what technique would you use to identify delighters?

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