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Enabling the Gigabyte Lifestyle

Enabling the Gigabyte Lifestyle. Liliane Offredo-Zreik The Sannine Group, LLC Liliane.offredo@gmail.com +1.917.599.7399. The Sannine Group. A boutique advisory firm with a unique focus in telecom, cable and media. We are specialized in the following areas:

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Enabling the Gigabyte Lifestyle

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  1. Enabling the Gigabyte Lifestyle Liliane Offredo-Zreik The Sannine Group, LLC Liliane.offredo@gmail.com +1.917.599.7399

  2. The Sannine Group • A boutique advisory firm with a unique focus in telecom, cable and media. • We are specialized in the following areas: • End to end product development and management • Corporate strategy and business model creation • Technology strategy and execution • Marketing • We also provide advisory services to hedge funds, research analysts and private equity firms.

  3. The Gigabyte Lifestyle • 4G is becoming real – many deployment commitments for 2010 and 2011. • Significant growth of mobile bandwidth utilization. • Live mobile video is becoming a reality. • Machine to machine communications will demand more resources from wireless networks. • Over the top players are gaining more leverage. • Mobile operators are loosing “clout” to smartphone vendors, app vendors and content providers.

  4. Challenges to Network Operators • Significant investment in 4G networks. Will they attain an attractive ROI? • The FCC is mulling new net neutrality regulation. • New 4G devices will be open => difficult to differentiate with the end device. • They have become the “seamless” enabler of applications. Blamed when things go wrong. Invisible when things go right. • With 3rd party vendors delivering value add services, how can they differentiate and continue to increase ARPU?

  5. But New Opportunities Emerge • Operators retain powerful tools, which they can leverage to gain a differentiated advantage: • They have access to network intelligence and subscriber info • offer personalized services and applications. • Optimize billing and service quality based on usage patterns • Better demand forecasting • They can control QoS • They can offer truly seamless multimedia applications

  6. Some Questions we will address… • How can network operators continue to differentiate and offer premium applications? • How can operators achieve an attractive ROI for 4G? • What strategies should operators adopt to support data demands and manage over the top providers? • What is the future of app stores? • Who controls the user experience? • What new business models will emerge? • Who will win? Why?

  7. Speakers • Kittur Nagesh (Nagesh) – Director, Service Provider Marketing, Cisco Systems, Inc. • Consumer and infrastructure • How the ecosystem is evolving • Operator challenges and how they are responding. • Bill Joll – President, Velocitude. • The user experience • How apps will become ubiquitous and mobile ready • The future of application stores • Stu Elby - Vice President, Network Architecture , Verizon • The service provider’s perspective – How Verizon is rising to the challenge and is creating new opportunities.

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