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2014 Effective Websites Digital Marketing Team Virginia Tourism Corporation

2014 Effective Websites Digital Marketing Team Virginia Tourism Corporation. 2014 Effective Websites. Define Your Purpose Understand Your Audience Updated Imagery Social Sharing Content Marketing. Content Marketing.

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2014 Effective Websites Digital Marketing Team Virginia Tourism Corporation

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  1. 2014 Effective Websites • Digital Marketing Team • Virginia Tourism Corporation

  2. 2014 Effective Websites • Define Your Purpose • Understand Your Audience • Updated Imagery • Social Sharing • Content Marketing

  3. Content Marketing • “Creating content your audience actually wants to consume as opposed to just blasting them with advertising over and over again” • Amil Husain, Huffpost

  4. Virginia Travel Blog • 17 Virginia BBQ Joints You’re Going to LOVE • Five Virginia GlampingDestinations • 10 Free Things to Do this Fall in Virginia • 8 Incredible Virginia Summer Music Festivals • 14 Places to Enjoy Fall Foliage in Virginia • 22 Great Breakfast Spots in Virginia • 5 Hidden Outdoor Gems of Virginia • 5 Heartwarming Destinations for Your Holidays

  5. Virginia Travel Blog • Facebook Posts • Website Home Page • Twitter Tweets • eNewsletters • Search Engines • Blog Subscribers - 875

  6. Virginia Travel Blog

  7. 14 Places to Enjoy Fall Foliage

  8. Mobile Friendly • Mobile Phone Views – Virginia.org 2010: 2.6% • 2013: 17.8%

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