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Virtual Production is the Next Big Thing in Marketing

Treacle, a production company with animation studios in Hong Kong, Bangkok, and Sydney and businesses across the Asia-Pacific region, is dedicated to helping internationally recognised brands and a collection of promising up-and-comers to establish their presence in their industries, as well as winning over their target customers.

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Virtual Production is the Next Big Thing in Marketing

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  1. Virtual Production is the Next Big Thing in Marketing ------------------------------------------------------------------------------------ Virtual production has become the favorite buzzword among filmmakers around the world these days, but what does it really mean? It is said to be practised in the video production Hong Kongprocess for the largest blockbusters in Hollywood right now and animators and advertisers have been finding ways to incorporate them into their production and marketing strategies. It is high time for companies to jump onto this bandwagon that shakes up the VFX and film industries. Fundamental to a virtual production are three key features: 1.First and foremost, a virtual production is all about collaboration. Virtual production in essence is a real-time, multi-user VFX authoring and data tracking platform. This process allows filmmakers from different corners of the world to chime in and track everything from concept arts, assets to even camera movements. 2.Second of all, it is used extensively to help filmmakers visualise complex shots with Computer Generated Imageries (CGI) and live-action shooting combined. With the advent of Virtual Reality (VR) and Augmented Reality (AR) technologies, filmmakers can see how a scene would unfold as the virtual or real subjects are captured on set. Virtual production is seen as the ultimate technological practice that brings the live-action shooting and production experience into the digital realm, it is especially helpful in a more connected and global, and also allows an around-the-clock production across timezones.

  2. 3.Last but not least, it unleashes unlimited freedom and creativity for the filmmakers during pre and Post Production Sydney. Without a physical stage, filmmakers across departments and different locations can create and instantly review shots and assets in real-time. With advanced softwares for previs, postvis, techvis, VR, AR, motion capture, virtual cameras, simul-cams, and real-time rendering, virtual production is a game- changer for filmmakers and will soon be an industry standard. All of these may sound a bit challenging for companies who are just trying to promote their brands more efficiently. Treacle, a production company with animation studios in Hong Kong, Bangkok, and Sydney and businesses across the Asia-Pacific region, is dedicated to helping internationally recognised brands and a collection of promising up-and-comers to establish their presence in their industries, as well as winning over their target customers. If you want to learn more about the VFX team and virtual production process at Treacle, you can go to https://www.treacle.media/ for more information. Original Reference: https://bit.ly/3mXJS1M

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