How to start a successful career in SEO

1. How to start a successful career in SEO Digital marketing practices have taken tides in the marketing world with the upsurge of social media. The marketers are looking for digital media platforms to enhance sales of their products and services by promoting them. As a result, digital marketing has taken a giant leap and emerge as a driving force behind any company's success. These make digital marketing a must learn-asset for learners who are interesting in making a career in this challenging but lucrative field. In India, SEO career is gaining popularity in India, with almost every small and big enterprise owning websites that are looking to invest in SEO to achieve top-ranking on Google. What is Search Engine Optimization? The internet is full of information. Internet users use search engines to search for content (text, video, or local listings) over the internet. These engines contain primary search results, where web pages and other content are ranked based on its relevance to users. This is where SEO comes into the picture. What is PHP programming language? SEO is a process that helps digital marketers to get their websites in top ranking in google search and enhance their visibility. However, the ever-changing Google algorithms make the SEO activities challenging. Good SEO is about making sure your website has great content supported by the ingredient that search engines need in their recipe.

2. The Origin In earlier times, it was a web developers' job to optimize websites for search engines. It was simpler, then, to bring websites in search rankings, owing to the simpler algorithm. However, with time Google has to improve its search engine algorithm. This lay challenges before the web experts to improve their websites. These brought new opportunities to the table. Professionals who were equipped with the tricks to get past the search algorithm applied their skills to optimize and getting websites on the first page of Google. These professionals came to be known as SEO executives. There are WAY too many people in internet marketing today that think “great content” is enough. (Quote: Brian Dean) Future of SEO Studies suggest that SEO is important in generating leads. It is an important marketing channel for acquiring new customers. This has brought more demand for SEO experts in India and worldwide. Now, that it is established that SEO has emerged owing to an increase in digital awareness, growing competition over the internet, and increased mobile-users. From a broader perspective, SEO is a bigger part of digital marketing and so are the SEO courses carried out by leading teaching centers. This career will make a great career option if you're someone who is passionate about marketing, digital platforms, content writing, analytics, and most importantly, want to push yourself out of your comfort zone every now and then. The biggest challenge an SEO practitioner can face is t keep up with the Google algorithm that keeps forever changing. So a continuous updation about SEO, Marketing, Algorithm change is a must!