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Overview of the Brand Champion Initiative meeting on February 21, 2014. Discussing brand demeanor, human resources theme suggestions, HR guidebook, LSC graphics, and decisions to be made by departments.
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Brand Champion Initiative February 21, 2014 Brand Demeanor, Theme Human Resources
Agenda • Agenda overview • New LSC Graphic • Your decisions • Take to Deparmtents • Brand Demeanor • Theme Suggestions • HR Guidebook overview • Receive department HR Suggestions
LSC Graphic • LSC Directors • LSC Governing Board • LSC Departments • Brand Champion Committee • Final decisions next meeting
Brand Demeanor Review • Each Department • Provide best example of each demeanor to the group • 5 minutes to pick out best • Then review with group
What a theme can do • Internal communication theme • Extends the brand • Makes internal communication fun • Increases effectiveness • Smashburger burger smasher • Receive theme ideas • Will compile and send back for dept. votes • Choose final theme at next mtg