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Explore optimal business mix strategies with data insights on citywide conventions, historical occupancy, and attendance changes. Plan your 2020 goals for maximum success.
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TAP - Trends Analysis and Projections HAV Meeting May 2013
Agenda • On The Books Hotel data • Meyers Norris Penny (MNP) Updated Reports • Citywide data • TAP Report snapshot • Optimal Business Mix • TAP Report Full
Hotel Data - Business on the Books: Effects of Citywide Conventions on Occupancy *Source: Vancouver Hotel Business on the Books - MNP
Hotel Data - Business on the Books: Effects of Citywide Conventions on Occupancy *Source: Vancouver Hotel Business on the Books - MNP
Hotel Data - Business on the Books: Historical Occupancy *Source: Vancouver Hotel Business on the Books - MNP
Hotel Data - Business on the Books: Attendance Change for Conventions held in Vancouver *Source: Vancouver Hotel Business on the Books - MNP
WHAT SHOULD BE OUR OPTIMAL BUSINESS MIX? 2020 • Comp set, hotel data from STR by segments • Coalition defines shared goals for 2020 CONTRACT GROUP TRANSIENT / INDEPENDENT
Competitive Set Canada • Metro and Downtown • Calgary • Montreal • Ottawa • Toronto • Vancouver U.S. • Metro and Downtown • Denver • Los Angeles • Portland • San Diego • San Francisco • Seattle