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Look into Olympics in London: Uncovering News on Female Athletes. Course Designer: Ms. Chen. The Symbol of Olympics Logo. A. The logo of 2012 London Olympics was designed by Wolff Olins on 4th June, 2007.
Course Designer: Ms. Chen
A. The logo of 2012 London Olympics was designed by Wolff Olins on 4th June, 2007.
B. London Olympics 2012 logo meaning has the word “London” on it and the shape of “2012” with Olympics rings.
C. In the history of Olympics, this Logo is the first time being used for both Paralympic Games as well as Olympic Games.
=> check out from London Olympics Official Sitehttp://www.london2012.com/
=> check YouTube as a reference
(check Appendix 2)
(Check the attached file)
Adolf Hitler instilled great money to support Germany holding Olympics in order to cover the fact that they intentionally wiped out the Jews. American government requested Germany to let Jewish athletes join the competition, otherwise they would boycott the Olympics in Berlin.
Gretel Bergmann, a high jumper, was called upon to be trained in the Games but later was replaced by Dora Ratjen ,later changed his name into Heinrich Ratjen, who was actually a male athlete.
A. story of Dora Ratjen
He was born as a boy but announced as a girl and thereafter was brought up so. Until his true identity was questioned and revealed by a police, his father registered him a new male name.
His gender was aware by the authorities but he was forced to replace Gretel Bergmann in Olympics.
B. The Truth about her:
Documents suggest Nazis didn't know Dora was male,
1. The researchers discovered that women athletes "garnered more media coverage in socially acceptable sports
e.g. figure skating, rather than less-acceptable team sports
e.g. bobsledding and hockey (Billings)." Ironically, for at least the U.S.,
women were responsible for 56% of all medals won that year, yet
received less than half of the coverage time.
(a study done by the National Broadcasting Company Inc. (NBC) of the 2006 Torino Winter Olympics)
2. In media coverage prior to the Olympics, female athletes received 5% of the coverage, however, male athletes received 87.6%. During the Games, the women once again had considerably less coverage -25.2%- and the men had 40.2% (Korn).
Assumptions of female physically rather inferior and the organizations reinforce the stereotypes.
e.g.: He/ mankind referring to all the people instead of using He or She
=>Solution: Use “They”
e.g.: Women’s Hockey instead of Hockey (use markers)
=>Results: Trivializing women’s performance or their capability in taking
the position of authoritative jobs
=> Suggestions: Eliminate outdated and unjust rules and remove sexist language that unnecessarily differentiating women’s athletic experiences from men’s.
1. Respect 2. Excellence 3.Friendship
1. Women and sport
2. Education through sport
4. Development through sport
5. At grassroot level and peace through sport
6. To build a better world through sport