Help Session Exam 1. Aaron Fritz and Yeonhee Doh AGEC 414 Spring, 2006. Overview. Test taking tips Brief overview of test concepts Examples of some questions Q & A. Answer Tips for Tests. Read the questions carefully…twice!! Essay Questions = Partial Credit
Aaron Fritz and Yeonhee Doh
1. We discussed in class two different definitions of the term “market”.
2. Food away from home (FAFH), or the food service industry, is the fastest growing part of the food and agribusiness sector in the U.S. economy. What are the fundamental drivers affecting this trend? Explain and discuss the logic or role of each as they contribute to this trend.
3. In the development of a situation or environmental analysis for a marketing plan, the customer is one of the key areas of focus. Identify and describe the different types of information you should seek out in order to adequately assess the customer environment.
Study hard, read each question, and take your time.
You all will do well.