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B2B Appointment Setting: Doing It the Right Way

Selling is considered a linear discipline. This means that each of the stages of the sales process happens one at a time. To be able to close a business deal, every part of the sales process should be performed flawlessly and consistently.

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B2B Appointment Setting: Doing It the Right Way

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  1. B2B Appointment Setting: Doing It the Right Way Submitted By : TG Marketing

  2. Selling is considered a linear discipline. This means that each of the stages of the sales process happens one at a time. To be able to close a business deal, every part of the sales process should be performed flawlessly and consistently. One of the essential parts of the sales process is setting appointment with your prospect clients.

  3. If mastered, proper appointment setting can spectacularly enhance the ability of your team not only to face your prospects with conviction but also to get in front of them all throughout the process. Here are some practical tips that you will surely do not want to miss about B2B appointment setting.

  4. When setting an appointment with new prospect clients you have to always aim high and stay positive. However, when setting expectations, it has to be realistic. • Do not fixate on looking for the right person. Generally, companies do not just rely on a single individual to come up with buying decision. Like with the other aspects of a business, buying has to go through a process and should be affirmed by a team of decision makers that is consists of a number of individuals that play different important roles in the business.This being said, keeping your mind and effort broad during phases like prospecting and qualifying can help you successfully get in with a company.

  5. When setting an appointment for your own business venture or perhaps when offering an appointment setting service, you should consider accepting that the process can be time consuming and can require more effort than you think. For instance, if you leave a voice mail message to your prospects, you cannot expect anyone to call you back right away no matter how interesting your offer and how eloquent your voice is. Well, there may also be instances that you can actually receive a call back after a nice voice mail message but this is a very rare case.

  6. To avoid being disappointed, it helps not to expect a call back with your first try. Because when you do, you will no longer be surprised if no one will call you back. On average, it takes around 9 to 12 attempts before you can successfully be given a single chance to pitch a meeting. Aside from being patient, you should be persistent, and professional. • Always ask your prospect about the best time you can set a quick meeting with them. Of course, you don’t want to be caught at a bad time. Other salespeople are afraid of asking their prospect’s time because they do not want to be rejected at the first place. Appointment Setting with prospects at their most convenient time will let them know that you also value their time as much as you value the opportunity to face them on a meeting.

  7. Thank You

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