Holdings. Five Companies …. 2011 Revenues: $21.386. …Dominate the American media economy. Primary Markets: TV Theaters. Ancillary Markets : Home Video/DVD Syndication Foreign Markets. Movies Television Satellite Cable. The Big Five. Public. Complementary Markets: Theme Parks
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The Big Five
O & O’s
1984: ABC was largest media company,
with 2.8B in revenues
“Components of a company work together to produce benefits that would be impossible for a single company.” (p. 78)What happened?
Meet the Press
Good Morning America
The Today Show