1 / 18

Financial Resources and SEO Tools for Effective Money Management

Explore custom finance worksheets, mobile apps, banks, and ledgers for efficient financial management. Learn about SEO strategies and online selling techniques. Discover the benefits of blogs and vlogs for enhancing customer interaction.

ted
Download Presentation

Financial Resources and SEO Tools for Effective Money Management

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Financial Resources, SEO, Blogs, and Videos Moderated by: Chris Lopez Hosted By: Westbank Community Library Feb 25, 2014

  2. Thinking about Finances • Software • Custom Finance Worksheets • Mobile Apps • Banks • Ledgers

  3. Finance Software • Quicken

  4. Custom Finance Worksheets • Microsoft Office website provides various accounting pre-made worksheets available for excel • User created forms from third-party sites • Create your own system of management • Pro-allows you to change components as needed • Con- Not automated

  5. Mobile Apps • Mint • Square • Office Time • Check.Me • Doxo

  6. Banks • They offer online business accounts • Automated systems that track payments and categorizes them for you. • Help with taxes • Offer Payroll help • Offer Loans • Manage international transactions

  7. Ledgers • Tried and True Method • By-Hand accounting • You get a personal feel for the numbers • You know exactly what numbers matter in your business • The numbers are not abstract

  8. SEO Search Engine Optimization

  9. Selling Online • Organic vs. Paid Search • Metawords • Tags • Keywords • Spiders/WebCrawlers • Indexing

  10. Analytics • Statistics for websites/social media/blogs • Understand user interaction/behavior • How are people using your website • How did they find your website • What keywords lead them to your site • How long did they stay on your website/page

  11. GoolgeAdwords • Dominate Competitor online • Where Google makes most of it’s money from • Learning curve is high • You pay google for every click they get you • Finder’s Fee • The more you pay the higher your ad • Buying Keywords • Increase in traffic does not equal increase in sales

  12. Google Adwords Express • Easier version of Adwords • Smaller learning curve • Ads are easier to make • New ads are cheaper in the beginning • You pay google for every click they get you

  13. Yodle • SEO company • They create similar websites of your company’s • Full Time Staff dedicated to SEO management • Increase traffic to your website • Increased traffic does not equal increase in sales

  14. Blogs and Vlogs The Story Behind the Company

  15. Blogs • Provides an insight to how your company thinks and works • Allows customers or potential customers to interact or provide feedback on posts • Many individual company employees manage their own company blogs • Allows a more personal interaction with employees

  16. Does your Business Need One? • It’s important for customers to know who you and what your passion is for your company. • Less obstruction in contacting you • Get to know what your customers want faster • Create personal orders or services for them • Get feedback or ideas on what to do next • What is the (operating) cost?

  17. Sites • ebloggers • Tumblr • Wordpress • Twitter • Niche blog sites

  18. Vlogs • Video version of a blog • More content in smaller amount of time

More Related