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Economic Prosperity Strategy 2012-16

Economic Prosperity Strategy 2012-16. Rebeccah Lowry. DEVELOPING THE STRATEGY. Results Based Accountability (April 2011) Emerging Themes Workshop with Partners/Stakeholders (June 2011) Strategy Development (July – September 2011) Consultation September – (December 2011)

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Economic Prosperity Strategy 2012-16

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  1. Economic Prosperity Strategy2012-16 Rebeccah Lowry

  2. DEVELOPING THE STRATEGY • Results Based Accountability (April 2011) • Emerging Themes • Workshop with Partners/Stakeholders (June 2011) • Strategy Development (July – September 2011) • Consultation September – (December 2011) • Adoption January 2012

  3. ECONOMIC PROSPERITY INVESTMENT QUALITY OF LIFE EMPLOYMENT WEALTH

  4. Profile Profile Profile People Business Places

  5. PLACE • Increase value of land and commercial property • Increase investment in Physical Regeneration • Increase spend on Tourism • Increase footfall in Wrexham Town Centre

  6. BUSINESS • Increase New Business Starts in Wrexham County Borough • Increase occupancy of markets and commercial property • Increase inward investment enquiries and number of new businesses in Wrexham

  7. PEOPLE • Reduce youth unemployment • Reduce economic inactivity • Increase household income • Decrease household costs • Increase the capacity of the community sector

  8. PROFILE • Position Wrexham as a creative, forward thinking ‘place of the future’ • Project Wrexham as a place of opportunity – a place where things are happening. • Target marketing at high quality businesses wherever we can • Build closer links with key politicians and civil servants in central government with the ability to attract overseas investment • Embrace modern and futuristic marketing techniques and language, using 2011 city status bid as a blueprint

  9. Strategies and Plans in place to deliver the priorities of the Economic Prosperity Strategy ECONOMIC PROSPERITY Wrexham County Borough is a place where…. • PLACE • …people want to live, work, visit and invest. • Physical Regeneration Plan • World Heritage Site Tourism Development Plan • Destination Management Plan • BUSINESS • …Businesses can locate and grow. • Small Firms Plan • Assets and Facilities Management Plan • Business Support Plan • PEOPLE • …people can prosper as individuals and within their communities. • Community Regeneration Plan (incl. Communities First) • Rural Development Plan • Employment Plan • Financial Inclusion Action Plan • PROFILE – WREXHAM TOMORROW • Marketing and Communications Plan: - Events Plan • Inward Investment Plan • Town Centre Plan • WHS (Tourism)

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