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OurStories Brandon, Payam, Dan, Kevin
The Problem • Mass media gives a lame account of life in other countries • No way for people to directly connect • The internet is not being leveraged to facilitate communication
The OurStories Approach • Easy Navigation • Flexibility • Feedback • Targetting
Competitors? • OurStory • Online journal, not a method of connection. Why not use a blog or Facebook notes? • StoryCorps • Archiving of history • Video and audio – not text • Inherently not internationalizable and not meant to be
Usability Method • Ask! • Basic task list • Feedback system
Usability Results • Your navigation sucks • Flag a story? • Dull look = less engaging • Am I submitting a story or a loan application?
Lessons • Consistency • Users are either not as smart as you, or not as smart as you think they are • Simplicity • Account for all screens!