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Mobility Management & Nightlife. International Association of Transportation Regulators September 14, 2011. The Taxi Industry. No Respect Independent Businesses Driver Skills Service Oriented Impacted by demographics Regulated Taken for Granted Bad Operators. Nightlife Industry.

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Mobility management nightlife

Mobility Management & Nightlife

International Association of Transportation Regulators

September 14, 2011


The taxi industry
The Taxi Industry

  • No Respect

  • Independent Businesses

  • Driver Skills

  • Service Oriented

  • Impacted by demographics

  • Regulated

  • Taken for Granted

  • Bad Operators

Responsible Hospitality Institute


Nightlife industry
Nightlife Industry

  • No Respect

  • Independent Businesses

  • Staff Skills

  • Service Oriented

  • Impacted by demographics

  • Regulated

  • Taken for Granted

  • Bad Operators

Responsible Hospitality Institute


Creating the sociable city
Creating the Sociable City

Working together to create safe and vibrant places for people to socialize

Responsible Hospitality Institute


The other 9 to 5
The Other 9 to 5

Singing and the making of noise in these establishments as a rule only starts around 10 o’clock and lasts until 2 or 3 o’clock in the morning, when the greater part of the company comes out drunk in order to continue the scandal on the street and insult the police

Berlin - 1843

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What makes a city sociable
What Makes a City Sociable?

The Most Sociable City?

Vibrancy and Safety

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The hospitality zone
The Hospitality Zone

A mixed-use area with a high concentration of dining and entertainment businesses, as well as public space activities such as festivals, events and markets to facilitate inter-generational and inter-cultural socializing

Responsible Hospitality Institute


The hospitality zone1
The Hospitality Zone

  • Vibrant

  • Dining and Entertainment Venues

  • Events and Festivals

  • Public Space and Markets

  • Multi-Use Sidewalks

  • Safe

  • Venue Service and Security

  • Public Safety and Policing

  • Crowd Management

  • Transportation Alternatives

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Transformation stakeholders
Transformation Stakeholders

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Core elements
Core Elements

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Forces on nightlife transportation
Forces on Nightlife Transportation

Generations

Economic

Lifestyle

Alcohol

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Demographics
Demographics

Baby Boomers and Millennials shaping society and economyGen X’s Urban Tribes defined work place and urban life

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Mobility management nightlife

The Four Generations

Silents Prior to 1945 64 & older

Boomers 1946 - 1964 45 – 63 years old

Generation X 1965 – 1979 30 – 43 years old

Millennials 1980 - 2000 29 years old & younger

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Change in population
Change in Population

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Going out by age
Going Out by Age

University of Michigan Institute for Social Research (ISR)

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More space for sociability
More Space for Sociability

  • More 18-30 year olds going out more than twice the rate of those 30+

  • More 60+ with time and money to spend on dining/entertainment

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Generations and urban life
Generations and Urban Life

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Social generations
Social Generations

Singles

Jingles

Mingles

Families

How are generations shaping transportation?

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Nightlife and transportation
Nightlife and Transportation

  • Transportation

    • Safety Goals

    • Development Goals

    • Mobility Management

    • Public Transportation

    • Private Transportation

  • Transportation Systems

    • Parking – Valet

    • Pedi-Cabs

    • Ride Home Centers

    • Strategic Transportation

Responsible Hospitality Institute


Transportation safety goals
Transportation Safety Goals

  • Reduce alcohol-related crashes

  • Increase pedestrian safety

  • Increase opportunities for intervention

  • Make zone exiting safer, more efficient

  • Lower car use and traffic congestion

  • Maximize access to existing transport

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Transportation development goals
Transportation Development Goals

  • Enhances district accessibility

  • Generates patrons

  • Increases diversity

  • Spurs commerce

  • Employee transport

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Mobility management nightlife

Traffic Fatalities by Age

21

18

24

34

15

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Impaired driver profile
Impaired Driver Profile

  • Alcohol involvement 3 times more likely at night

  • Alcohol fatalities higher on weekends:

    • 30% of weekdays

    • 52% on weekends

  • Almost 50% pedestrians killed (21- 44) had BAC of .08 +

  • By 2011, at risk populations will increase:

    • 18 to 24 year olds to 30 million

    • 25 to 34 year olds to 35 million

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Communities with older residents
Communities with Older Residents

  • Retiring to culture centers

  • Urban dwellers need transport within zone

  • Suburbanites need transport into zone

  • Restaurants rely on public transit for first seating

  • Transport companies rely on in/out flow to extend hours

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College communities
College Communities

  • Higher number of at-risk population

  • Underage drinking

  • Go out 3+ times weekly

  • Stay out later

  • Drink more than other groups

  • ¼ drove under influence in last year

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Multiple points of intervention
Multiple Points of Intervention

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Mobility management
Mobility Management

  • Mobility management is an approach to service development and management that focuses on individualized customer markets and involves establishing a variety of services tailored to meet the needs of those markets.

  • It entails a responsibility for establishing a coordinated service delivery network to achieve connectivity for customers and efficiency for taxpayers.

  • Mobility management encompasses the design and management of the transportation infrastructure so that the services developed can perform effectively and efficiently.

    www.UnitedWeRide.gov

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Nightlife mobility management
Nightlife & Mobility Management

  • Patrons Arriving By Transit

  • Hospitality Business Employees

  • Night Workers

  • Impaired Drivers

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Parking systems
Parking Systems

  • Parking is a link in transportation

  • Parking systems manage limited resources

  • Parking is a source of revenue

  • Late-night security

  • Integration with other transport systems

Responsible Hospitality Institute


Pedi cabs as transportation
Pedi-Cabs as Transportation

  • Fun and innovative forms of transportation

  • Increases safety and vibrancy in hospitality zones

  • Fills a gap of service in the transportation industry

  • Regulations

  • Licensing

  • Insurance

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Late night public transit
Late-night Public Transit

  • Pedestrian Studies

  • Patron Surveys

  • College Locations

  • DUI Arrests

  • Limited Routes for Key Markets

  • Smaller vehicles for more customized routes

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Individual service
Individual Service

  • Taxi Industry and Drivers

  • Shuttles

  • Ride Home Stands – Taxi Ranks

    • Location

    • Security

    • Expediter

    • Comfort Stations

  • Safety and Deployment

  • Soft Closing

  • Social Marketing

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Case studies
Case Studies

  • Boulder, Colorado

  • Seattle, Washington

  • Calgary, Alberta

  • Brisbane, Queensland

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Boulder colorado
Boulder, Colorado

  • Problem Statement

    • University Hill – Downtown

    • Student Fee Supported

    • 2 @ Midnight, 1 @ 3 am

    • Increased demand-Conflict

  • Process

    • Stakeholders

    • Extended schedule

    • Police on board

    • “Abuse it – lose it”

  • Outcome

    • Thursday, Friday, Saturday

    • 32% increase in ridership

    • 500 riders per night

    • Special drivers required

Responsible Hospitality Institute


Seattle washington
Seattle, Washington

  • Seattle Nightlife Initiative

  • Night Owl Service

    • Improved awareness of public transit options

    • Extended select routes

    • Transit Master Plan

    • Improved Lighting

  • Taxi Stands

    • Five districts

    • Promotional branding

    • Taxi Magic

  • Overnight Parking

    • Change in overnight policy

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Calgary alberta
Calgary, Alberta

  • Challenges

    • Restrictions on taxi service – parking, access, traffic

    • City Centre Development Plan

    • Focus on CPTED

    • Public Safety and Quality of Life Issues

  • Process

    • 13 Late Night Ride Home Stands

    • In or near venues

    • Existing infrastructure

    • Promotional campaign

    • Parking enforcement

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Brisbane queensland
Brisbane, Queensland

  • Challenges

    • Loitering (3-5 am)

    • Abusive behavior

    • Driver resistance

  • Process

    • Public/Private Partnership

    • Rebranding – Secure Ranks

    • 2-3 Blocks

    • Supervisor – Security

    • Lights, CCTV, barriers

    • Public Safety Funding

  • Other options

    • FlatFare

    • NightLink – Taxi, Bus, Train

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Common themes
Common Themes

  • Daytime Economy Policy and Policy Makers

  • Driver Reluctance

  • Lack of Convenient Locations for Pick-up

  • Traffic Congestion at Closing

  • Parking Enforcement

  • Lack of Resources

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Case study reports
Case Study Reports

Alicia Lakomski831.469.3396 4#Alicia@RHIweb.org

Jim Peters831.438.1404Jim@RHIweb.org

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Toronto nightlife and transportation
Toronto Nightlife and Transportation

  • Janice Solomon – Toronto Entertainment District

  • David Whitaker – Tourism Toronto

  • David McCormack – Toronto Police Services

  • John Kiru – Toronto Association of Business Improvement Areas

  • Tony Elenis – Ontario Restaurant, Hotel & Motel Association

  • Ian Maher – Toronto Parking Authority

  • Jim Bell – Diamond Taxi and Canadian Taxi Association

  • Karen Stintz – Toronto Transit Commission

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Toronto nightlife and transportation1
Toronto Nightlife and Transportation

  • Introduction

    • Role

    • Value or impact from nighttime economy

  • Transportation Issues

    • Role of transport in the nighttime economy

    • Cost of “not” having efficient transportation systems

    • Challenges and responses to transportation gaps

  • Coordinating Resources

    • Building partnerships

    • Short and long term objectives

Responsible Hospitality Institute


Creating the sociable city1
Creating the Sociable City

Working together to create safe and vibrant places for people to socialize

Responsible Hospitality Institute