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Shopify is a world-class eCommerce platform that's changing the way companies around the world run their businesses. From small businesses to multi-national corporations, Shopify has everyone covered. This presentation will break down exactly how to build a winning Shopify marketing strategy. www.swsofttech.com/shopify-marketing-service
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SW SOFTTECH MARKETING STRATEGY OF SHOPIFY Make a good strategic plan for business progress
WHAT IS SHOPIFY MARKETING? Shopify marketing is the strategy you take to promote your Shopify store through different digital channels. An effective Shopify marketing strategy builds brand awareness, retains more existing clients, improves customer loyalty, and increases sales.
Email Marketing Campaigns Email marketing is one of the most important strategies for any Shopify owner. If you do it right, you can use email to attract new customers, retain existing ones, and generate a lot of sales.
Start a Customer Loyalty Program A customer loyalty program is an excellent Shopify marketing strategy to promote your store. Rewards can help make the first sale and keep customers coming back for more.
Run Advertising Campaigns on Google and Social Media Google and Facebook are the best places to start running advertising campaigns. You can spend about $5 a day on ads here, and generate decent sales from this. So if you want to generate quick traffic, ads might be your best bet.
Promote Products in Blog Articles If your online business is quickly growing, then you might want to focus Shopify marketing on ads and emails—they generate revenue quicker. But blogs could be great to promote new Shopify stores if you’re after organic traffic.
Add Customer Reviews to Product Pages Reviews are a massive trust signal, and making them clearly visible on your product pages will have a huge impact on your sales. This is essential for creating social proof around your brand.
Share SMS Product Promotions SMS marketing is totally underutilized, and it’s an incredibly powerful tool for Shopify store owners. With the right Shopify app, you can send out SMS campaigns in seconds. These campaigns result in incredibly fast open rates and higher engagement.
Create Engaging Social Media Posts Social media is one of the best ways to reach a big audience and grow your customer base. Create engaging content that inspires your audience and builds a relationship with them.
Focus On SEO If you don’t want to spend lots of budget on paid advertising, then you should be focusing on SEO. Get SEO right content marketing, and you’ll be able to send lots of relevant traffic to your store. This traffic is completely free, and it will keep on recurring over and over again.
Send Push Notifications With Promotions Push notifications are a way to share marketing messages and drive traffic to your store. This Shopify marketing strategy can get sales because push notifications get delivered directly to customers’ browsers.
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