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Supreme believes in offering a complete Insulation solution rather than offering merely the product.\n\nTo know more about Dura visit : \nhttp://www.supreme.co.in/dura-floor-protector.php
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Chiller Tank Insulation
Supreme believes in offering a complete Insulation
solution rather than offering merely the product
Supreme Industries established in 1942 has been on the fore front of introducing path-
breaking innovative solutions for diverse industries. The company offers unique and
indigenously developed solutions in the areas of thermal and acoustic insulation.
ATUL KHANNA, SENIOR GENERAL MANAGER, THE SUPREME INDUSTRIES LTD
spoke to CONSTRUCTION OPPORTUNITIES on the company’s product offerings and
future plans going forward.
healthy growth due to increase in demands
HVAC industry. Earlier Air conditioning
and Refrigeration was considered as luxury
products, with limited high end usage.
However with the opening of economy and
global exposure, it is now considered as a
Climate change and energy usage is one
of the most challenging issues of today’s
generation. Cooling and heating account
between 40 per cent - 70 per cent of a
building’s energy consumption .The energy
consumption cost of a typical commercial
premises would account for more than 60
per cent .
Discuss briefly about the Indian insulation
market in comparison to the global
Thermal Insulation needs are increasing
through out the world. As worldwide
awareness is increasing in Energy
conservation and with the advent of
insulating materials that can reduce the
operational energy use of a building.
Installing insulation materials in new
and existing buildings is one of the best
ways to reduce the environmental impact
of buildings, the demands for Insulation
products is increasing. Insulation provides
the most cost effective manner or means in
conserving energy and with that optimises
the resource utilisation.
Indian Insulation market is also having a
insulation products on offer and their
At Supreme, we offer an array of
technologically superior new generation
Insulation products for thermal and
Acoustic Insulation. The INSUshield range
of closed cell crosslinked foams offers the
best choice for various application areas
such as Duct Insulation, Pipe insulation,
AHU insulation, flooring insulation, Under
deck, etc. The product variants available to
suit exact requirement with factory applied
lamination choices. INSUshield meets and
excels international Fire retardant norms
providing utmost safety to the installations.
We also offer Pipe insulation (INSUflex and
INSUshield) for Air conditioning copper
piping’s as well as more demanding chiller
Tell us about your company’s range of
construction opportunities|NOVEMbEr 2016
Under Deck Insulation
piping Insulations. INSUreflector offers
highest reflective insulation performance
guarding against Infrared heat transfer.
with our customised software developed in
house to assure confidence of selection. We
have successfully executed Airport projects,
Prestigious Malls and Pharmaceutical
projects. Supreme has supplied lakhs of
sqm of INSUreflectors for PEB buildings
improving comforts and providing huge
savings to the customers as well as Precious
Tell us about the USP’s of your insulation
products vis-à-vis your competitors.
We are proud to say that Supreme has
indigenously developed the technology,
product and solutions with the help of
strong R&D and business development
team, supported by Visionary Management
in understanding the pulse of the market
We have the largest installed capacity
to manufacture Cross linked extruded
polyethylene foam for insulation. With
the consistent product quality, coupled
with Supreme’s strategically located
Manufacturing unit, conversion and
customisation support, knowledgeable
Team for development and support are the
major USP’s of our products. No wonder
all our products have shown consistent
demands throughout the year.
Tell us about your firm’s approach on
technological innovations and R&D also
the new products you intend to introduce
and the geographical markets where you
are planning to push them?
Recently we have introduced INSUsound
range of engineered performance enhanced
acoustic foams and composite panels
to improve the acoustic environments
especially Building and room acoustics. The
products offers optimised performance with
affordable solutions which will enhance the
acoustics in rooms.
We have also introduced composite ready
to fix lightweight panels which eliminates
need of any wooden battening for wall and
We have also developed INSUshield-af
innovative product having engineered
embedded Air gaps which improves the
thermal efficiency as well as product
manufacturing units, current capacities,
investments and planned upgrades?
As mentioned above, currently we have 3
manufacturing plants strategically located
to cater needs of the projects in Southern,
Western and North and eastern India. Based
on the upcoming demands due to Smart city
projects and make in India initiatives, we
will increase our installed capacity as an
when required within a short span of time.
Please comment on your future strategy and
plans to expand your market share.
We feel that the demands for HVAC
products and the need for Insulation
products per say will be very high due
to the upcoming 100 New Smart city
projects announced by government. The
infrastructural boost proposed in new
Airports, Ports and Hospitals, Green
building Projects will surely enhanced
opportunities in next 3-5 years.
Which are the areas which drive your
business and what are the growth drivers
and opportunity zones?
Supreme believes in offering a complete
Insulation solution rather than offering
merely the product. We interact with
HVAC consultants, contractors as well
as with end customers emphasizing the
benefits, optimising the thickness to be used
Could you offer information about your
NOVEMbEr 2016|construction opportunities