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DELL RETAIL TRAINING

DELL RETAIL TRAINING. Inspiron: Mini 1012, Mini 1018, Duo, Streak 7, 14, 15, M5030, 15R, 17R and 560 desktop XPS: 15 and 17 Alienware: M11x, M15x, M17X. Dell’s Consumer Brands. Mainstream Users. Performance Seekers. PRODUCT OVERVIEW INSPIRON 560 DESKTOP. Product Features

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DELL RETAIL TRAINING

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  1. DELL RETAIL TRAINING Inspiron: Mini 1012, Mini 1018, Duo, Streak 7, 14, 15, M5030, 15R, 17R and 560 desktop XPS: 15 and 17 Alienware: M11x, M15x, M17X

  2. Dell’s Consumer Brands Mainstream Users Performance Seekers

  3. PRODUCT OVERVIEW INSPIRON 560 DESKTOP • Product Features • Great Piano Black glossy front bezel • 19-in-1 Media Card Reader • HDMI for digital playback

  4. INSPIRON 560 KEY SELLING POINTS WHAT MAKES THE INSPIRON 560 DIFFERENT? • Value and Upgradability • A low-cost desktop with great performance for an individual’s unique needs and usage • Outside and in, there is plenty of room to upgrade, protecting your investment • Performance and Value, All in an Attractive Design • 20.0" Dell IN2020MF Widescreen Digital Flat Panel Monitor or a 23.0" Dell ST2321L Widescreen LED Digital Flat Panel Monitor • Integrated Audio / Dell AX210 speakers • McAfee SecurityCenter with anti-virus, anti-spyware, firewall, 6 Months

  5. PRODUCT OVERVIEW INSPRION MINI 1012 Product Features • Great looks inside and out • Long battery life of up to 9.5 hours • McAfee SecurityCenter with anti-virus, anti-spyware, firewall, 6 Months and 30 day trial build

  6. PRODUCT OVERVIEW INSPRION MINI 1018 KEY ATTRIBUTES • Intel® Atom™ N455 Processor • 250 GB hard drive (standard ) • 3-in-1 Media Card Reader • Up to 8 to 10 hours battery life • Starting weight just over 2.6 pounds • GRAPHICS AND SYSTEM MEMORY: Significant system memory may be used to support graphics, depending on system memory size and other factors. • LAPTOP WEIGHT: Weights vary depending on configuration and manufacturing variability. • BATTERY LIFE: Based on lab testing. Varies by configuration, operating conditions and other factors. Maximum battery capacity decreases with time and use. • Hard Drive: GB means 1 billion bytes and TB equals 1 trillion bytes; actual capacity varies with preloaded material and operating environment and will be less. Confidential

  7. INSPIRON MINI KEY SELLING POINTS Smart Design • A premium look and feel – but still very affordable • Forward hinged display to create more backward tilt, better balance and help seamlessly integrate the battery Mobility • Thin, light with a long battery life • Many connectivity options - including WWAN Simplicity of Value • McAfee SecurityCenter with anti-virus, anti-spyware, firewall, 6 Months • Intel® Atom™ 455N processor • Up to a 250 GB hard drive Confidential

  8. Product Details Inspiron™ duo *Click HERE for additional information

  9. Features to Focus On 1 “I LOVE how easy it is to switch between tablet and PC modes. It’s really like having two devices in one!” - Lisa, 16 Easy to switch between 3 modes (PC, tablet, dock) 2 1.3MP webcam (+ built-in mic) “I love to use it to video-chat* with my grandparents, who live far away. But it seems like they’re right here in the room!” - Clive, 10 Inspiron™ duo 3 Great for MEDIA!Movies, photos, books and e-books* “My media is literally at my fingertips with the duo’s touch-enabled Stage software.” - Lucy, 32 *Click HERE for additional information.

  10. Interface automatically adjusts Inspiron™ duo duo Stage Interface Windows Interface

  11. Dell Stage One touch access to your music, photo, videos and e-books* Inspiron™ duo And create unique works of art with YouPainttouch-optimized software *Click HERE for additional information

  12. Dell Streak 7 Dell Stage

  13. Dell Streak 7 *Click HERE for additional information.

  14. Features to Focus On 1 “Multi-touch isn’t new anymore. But I never realized how EASY and fun it could be to use until I started using this perfectly-sized display.” - James, 32 7-inch multi-touch display 2 2 cameras(front and rear) “Having a dedicated webcam makes video chatting* a convenient option. My family has started to use it much more often.” - Clive, 38 Dell Streak 7 3 Android 2.2 and Dell Stage “It’s so cool – I can just organize and edit photos with my fingers! Making memories – and finding them again later - has never been this easy.” - Lucy, 41 *Click HERE for additional information.

  15. PRODUCT OVERVIEW INSPIRON 14 KEY FEATURES • Glossy 3D black patterned case • Patterned palm rest • Long battery life (More than 5 ½ hours!)* • DDR3 SDRAM at 1333 MHz • GRAPHICS AND SYSTEM MEMORY: Significant system memory may be used to support graphics, depending on system memory size and other factors. • LAPTOP WEIGHT: Weights vary depending on configuration and manufacturing variability. • BATTERY LIFE: Based on lab testing. Varies by configuration, operating conditions and other factors. Maximum battery capacity decreases with time and use. • OPERATING SYSTEM: Microsoft, MS and Windows Vista are registered trademarks of Microsoft Corporation. Confidential

  16. INSPIRON 14 KEY SELLING POINTS Styling / Design • Sleek, glossy new design with patterned 3D black styling • Looks premium without costing a bundle Designed for Usability • Ergonomic keyboard • Stiff chassis Media-Friendly • 5-in-1 card reader • Webcam • DVD-RW • McAfee SecurityCenter with anti-virus, anti-spyware, firewall, 6 Months Confidential

  17. PRODUCT OVERVIEW INSPIRON M5030 KEY ATTRIBUTES • Glossy 3D Black patterned case • Patterned palm rest • ATi Mobility Radeon™ HD 4250 • DDR3 SDRAM at 1333 MHz • GRAPHICS AND SYSTEM MEMORY: Significant system memory may be used to support graphics, depending on system memory size and other factors. • LAPTOP WEIGHT: Weights vary depending on configuration and manufacturing variability. • OPERATING SYSTEM: Microsoft, MS and Windows Vista are registered trademarks of Microsoft Corporation. Confidential

  18. INSPIRON M5030 KEY SELLING POINTS Styling / Design • Sleek, new design with patterned 3D black styling • Glossy black accents looks premium – without costing a bundle Usability • Designed for ease of use with ergonomic keyboards and stiff chassis • McAfee SecurityCenter with anti-virus, anti-spyware, firewall, 6 Months Features • ATi Mobility Radeon™ HD 4250 graphics standard • Stay connected with media-friendly features like: • 3-in-1 card reader • Webcam • Available with fast AMD processors Confidential

  19. PRODUCT OVERVIEW INSPIRON 15R • KEY ATTRIBUTES • Intel® Core™ i3 and i5 processor options • Intel® GMA HD graphics standard • Intel® Wireless Display* • DDR3 SDRAM at 1333 MHz • INTEL® WIRELESS DISPLAY: Requires a system configured with Intel® HD Graphics, Intel® WiFi Link 6200 and Netgear PTV1000 (sold separately) connected to an HDMI-enabled display. • GRAPHICS AND SYSTEM MEMORY: Significant system memory may be used to support graphics, depending on system memory size and other factors. • LAPTOP WEIGHT: Weights vary depending on configuration and manufacturing variability. • OPERATING SYSTEM: Microsoft, MS and Windows Vista are registered trademarks of Microsoft Corporation. Confidential

  20. INSPIRON 15R KEY SELLING POINTS • Styling & Design • Sleek, new design with curved edges, chrome accents, and brushed finish on LCD • Usability • Designed for ease of use, with a smudge-resistant palm rest, ergonomic keyboard, and stiffer chassis • Forward positioned HD Display for more backward tilt, better balance, seamless integration of the battery and protection of hinges • Features like: • SRS Premium Sound™ • HD Widescreen Display • McAfee SecurityCenter with anti-virus, anti-spyware, firewall, 6 Months Confidential

  21. PRODUCT OVERVIEW INSPIRON 17R • KEY ATTRIBUTES • Intel® processing power • VGA and HDMI ports • Blu-Ray Combo optical drive builds • DDR3 SDRAM at 1333 MHz • INTEL® WIRELESS DISPLAY: Requires a system configured with Intel® HD Graphics, Intel® WiFi Link 6200 and Netgear PTV1000 (sold separately) connected to an HDMI-enabled display. • GRAPHICS AND SYSTEM MEMORY: Significant system memory may be used to support graphics, depending on system memory size and other factors. • LAPTOP WEIGHT: Weights vary depending on configuration and manufacturing variability. • OPERATING SYSTEM: Microsoft, MS and Windows Vista are registered trademarks of Microsoft Corporation. Confidential

  22. INSPIRON 17R KEY SELLING POINTS • Styling & Design • Sleek, new design with curved edges, chrome accents, and brushed finish on LCD • Usability • Designed for ease of use, with a smudge-resistant palm rest, ergonomic keyboard, and stiffer chassis • Forward positioned HD Display for more backward tilt, better balance, seamless integration of the battery and protection of hinges • Features like: • SRS Premium Sound or SRS Audio Enhancement with 1X3 Watt Subwoofer • McAfee SecurityCenter with anti-virus, anti-spyware, firewall, 6 Months Confidential

  23. Families with Kids General Characteristics: - Households with children (under 24) - Simplicity seekers - Career-oriented - Determined and organized What do they want? - Educational & family entertainment - Multi-user & parental controls - A center for organization & finances - Dependable & trustworthy technology - Great service and support

  24. Students / Gen Y General Characteristics: - Aged approximately 18-24 - Social media enthusiasts - Price-conscious - Frequently carry technology on the go What do they want? - To keep up with everyone 24/7 - Highly mobile, use-anywhere products - Durable products for travel - Edit and enjoy photos, music, video

  25. XPS 15 *Click HERE for additional information.

  26. Target Audience: The XPS 15 was designed to meet the needs of the Affluent Professional. • FEATURES TO focus ON: You should look for any opportunity to demonstrate and position the following features: • NVIDIA® graphics performance • Unparalleled Audio- JBL with subwoofer and Waves MaxxAudio • HD webcam • Built-in Skype ready XPS 15 Summary: Key Points XPS 15

  27. XPS 17 *Click HERE for additional information.

  28. Target Audience: The XPS 17 was designed to meet the needs of the Affluent Professional. • FEATURES TO focus ON: You should look for any opportunity to demonstrate and position the following features: • NVIDIA® graphics performance • Unparalleled Audio- JBL with subwoofer and Waves MaxxAudio • Built-in Skype ready XPS 17 Summary: Key Points XPS 17

  29. Affluent Professionals General Characteristics: - Household income in top 15% - Typically aged 27+ • Appreciate innovation / materials • Not very price-conscious - Knowledgeable about technology What do they want? - Cutting-edge materials - Sleek design - Highly mobile, use-anywhere products - Products that perform well - Durable products for travel

  30. PRODUCT OVERVIEW M11X Product Attributes: • Preliminary 3DMark06 Score - Over 5,700 • Dual-Channel DDR3 Memory • Preliminary Battery Life Over 8 hours*

  31. FEATURED TECHNOLOGIES WHAT MAKES THE ALIENWARE M11x DIFFERENT? Design Packs entertainment features in a stylish sleek design Relevant Technology • With 1 GB NVIDIA® 335M graphics — the most powerful graphics capabilities of any sub 15-inch gaming laptop in the universe • Less than 4.5 lbs and has over seven hours of battery life — with NVIDIA Optimus® graphics switching technology

  32. PRODUCT OVERVIEW ALIENWARE M15X Product Attributes • Pure Domination • Fierce Design • Your Command Center

  33. FEATURED TECHNOLOGIES What makes the Alienware M15x different? Bold • sharper picture • richer colors Aggressive • true personalization • customized settings. Rebellious • exclusive Alienware chassis and design.

  34. PRODUCT OVERVIEW M17X Product Attributes • Bold • Aggressive • Rebellious

  35. FEATURED TECHNOLOGIES WHAT MAKES THE ALIENWARE M17x DIFFERENT? Bold • sharper picture • richer colors Aggressive • dual-GPU graphics • intense 3D graphics • highest anti-aliasing and draw distance settings imaginable Rebellious • anodized aluminum notebook chassis

  36. Gamers General Characteristics: - Span all age groups - Passionate about computer games - Performance-driven - Knowledgeable about technology - Competitive and creative What do they want? - A dedicated system for gaming - The latest in graphics and technology - Large, quality displays - Performance products

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