1 / 15

edgeqld.au/

http://edgeqld.org.au/. Library Excellence Tour. It is Time to get Personal. The Goal of personalization is to use data to make it easier for customers to find & consume what they want/need how and when they want it. Netflix is killing it big time. Not about the devices –.

sumitra
Download Presentation

edgeqld.au/

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. http://edgeqld.org.au/

  2. Library Excellence Tour It is Time to get Personal

  3. The Goal of personalization is to use data to make it easier for customers to find & consume what they want/need how and when they want it.

  4. Netflix is killing it big time

  5. Not about the devices – It is about the changes in expectation, attitude & behaviours resulting from use of the new technologies

  6. We live in a Mobile First World Over ½ users rely on more than one type of device in a day, with 1/5 using another device while concurrently using a computer. https://storage.googleapis.com/think/docs/twg-how-people-use-their-devices-2016.pdf

  7. Why Library: Redundant Inefficient Library operations Aging Service Paradigms Need to achieve Scale – Network effects through aggregation Acceleration of Collective Innovation

  8. Its about the data : Be transparent with my data Give me control Use my data to serve me better

  9. https://www.youtube.com/watch?v=S2vaVeyg8Dc

  10. Who does Google think you are? http://www.google.com/ads/preferences

More Related