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best digital marketing pdf

Description:- In Python, short descriptions are often implemented through docstrings, which are string literals that appear right after the definition of a function, class, or module. They serve as documentation for the code, explaining its purpose, parameters, return values, and any exceptions that may be raised. A well-written docstring helps users understand how to use the code without needing to read through the entire implementation.<br>

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best digital marketing pdf

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  1. welcome By SUJAL

  2. What is digital marketing  Digital marketing is a broad category of marketing that uses digital channels to reach and engage audiences. It includes all marketing activities that use digital platforms and technologies, whether or not they require an internet connection.

  3. What is SEO  SEO stands for "search engine optimization" and is the process of improving a website's visibility in search engines. The goal of SEO is to help search engines understand a website's content and to help users find and engage with that content.  The better visibility your pages have in search results, the more likely you are to be found and clicked on. Ultimately, the goal of search engine optimization is to help attract website visitors who will become customers, clients or an audience that keeps coming back.

  4. TYPES OF SEO  White hat Seo  Black hat Seo  Gray hat Seo

  5. White hat seo  White hat SEO is a set of search engine optimization (SEO) techniques that comply with search engine guidelines and improve a website's ranking without compromising its integrity.

  6. Black hat seo  Black hat SEO is a set of practices that violate search engine guidelines to manipulate search engine results pages (SERPs) and increase a website's ranking. These practices are unethical and can damage your website's presence in search engines. 

  7. Gray hat seo  Grey hat SEO can be risky and may result in penalties from search engines if discovered. However, it can still be used positively if executed properly. For example, a well-managed grey hat campaign can allow you to respond .

  8. Types of web traffic  Organic web traffic  Inorganic web traffic  Direct web traffic  Social web traffic  Referral web traffic

  9. ORGANIC WEB TRAFFIC  Traffic refers to all the visits that a digital channel, such as a company's website or blog, receives. Organic traffic, specifically, is the visits you get without relying on paid ads. This type of traffic typically comes from search engines .

  10. INORGANIC WEB TRAFFI C  Simply put, paid traffic is called inorganic traffic. It describes visitors who arrive at your website as a result of paid internet advertising. The most popular paid advertising network is Google Ad.

  11. DIRECT WEB TRAFFIC  Direct web traffic, also known as "dark traffic", is when a visitor arrives at a website without clicking on a link from another site. This can happen when:

  12. SOCIAL WEB TRAFFIC  Social traffic refers to the number of visitors to a website or mobile app that come from social media platforms. Social traffic can be organic or paid, depending on whether it comes from marketing campaigns on social media.

  13. REFFERAL WEB TRAFFIC  Referral traffic is when a visitor to a website comes from a link on another site, rather than directly searching for the site on Google. Tracking software, like Google Analytics or HubSpot, can count these visitors as referral traffic.

  14. THANKYOU ADDRESS: Plot No 29-30, 3rd Floor, Kanjhawala Road, Budh Vihar, Rohini, OPP. Rajni Gupta Hospital, Delhi–110086 dicsinnovatives@gmail.com

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