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Business Administration & Management. Mr. Bernstein Elements of a Sound Business Plan April 8, 2013. Business Administration & Management Mr. Bernstein. Business Plan Critical document that describes all aspects of the business venture Business Description Organizational and Marketing Plan
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Business Administration & Management Mr. Bernstein Elements of a Sound Business Plan April 8, 2013
Business Administration & ManagementMr. Bernstein Business Plan Critical document that describes all aspects of the business venture • Business Description • Organizational and Marketing Plan • Financial Plan The plan outlines the purpose of the business, guides decisions, and may be instrumental in obtaining capital
Business Administration & ManagementMr. Bernstein Business Description Type of business and statement of purpose Business Philosophy Types of Products Self-Analysis – Personal strengths and weaknesses Geographic “Trading” Area Market Segment Analysis Potential Locations
Business Administration & ManagementMr. Bernstein Business Description Type of business and statement of purpose Business Philosophy Types of Products Self-Analysis – Personal strengths and weaknesses Geographic “Trading” Area Market Segment Analysis Potential Locations
Business Administration & ManagementMr. Bernstein Financial Plan Capital Requirements Sources of Capital Projected Income and Expenses Repayment Plan