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Business transformation

Alex Moral, Senior VP of Trustmark Voluntary Benefit Solutions. Business transformation. 100 Years of Experience. 1913:  Railroad workers taking care of each other 1929:  First non-railroad group 1990: Consolidated billing

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Business transformation

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  1. Alex Moral, Senior VP of Trustmark Voluntary Benefit Solutions Business transformation

  2. 100 Years of Experience 1913: Railroad workers taking care of each other 1929: First non-railroad group 1990: Consolidated billing 1995-99: First VBS universal life withlong-term care policy & first lump-sumcancer policy Past, present & future:Personal | Flexible | Trusted

  3. Trustmark Voluntary Revenue

  4. Business Transformation - Widely attributed to T. Bert (Thomas Bertram) Lance the Director of the Office of Management and budget in Jimmy Carter's 1977 administration “If it ain’t broke, don’t fix it.”

  5. The world keeps changing!

  6. Source: RapidBI - Business & Organizational Development tools, training & services – Human Resources, OD & Leadership Business transformationis a change management strategy to align the people, process and technologyinitiatives of a company more closely with its business strategy and vision.

  7. Business Transformation

  8. Business Transformation Tools

  9. Business Transformation - Tools • Metrics • GE • Amex

  10. Business Transformation Process

  11. Business Transformation - Process • Process improvement • Voice of the customer • GE • Motorola • Apple • Enterprise

  12. Business Transformation People

  13. Business Transformation - People • Workforce planning • People equity survey and The Leadership Challenge • Starbucks • American Red Cross • Intel • Johnson & Johnson • Jack-in-the-Box

  14. Business Transformation Improve Customer Engagement

  15. What does this mean? Experience and learning from past 100 years Stay true to our value proposition Voice of the customer

  16. Trustmark value proposition Best-in-class service Long-term relationships based on bringing value Innovative solutions

  17. Voice of the customer

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