1 / 10

THE WALT DISNEY COMPANY THE CORE COMPETENCIES

THE WALT DISNEY COMPANY THE CORE COMPETENCIES. Ve Quoc Linh ( 衛國玲 ) Student: Shang Cheng Yao ( 姚尚成 ) Ruei-Cheng Liu ( 劉叡誠 ) . May, 2010. History. First core competency. Second core competency. Third core competency. Outline. The Walt Disney Company is established on October 16, 1923

sorley
Download Presentation

THE WALT DISNEY COMPANY THE CORE COMPETENCIES

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. THE WALT DISNEY COMPANYTHE CORE COMPETENCIES Ve Quoc Linh (衛國玲) Student:Shang Cheng Yao (姚尚成) Ruei-Cheng Liu (劉叡誠) May, 2010

  2. History First core competency Second core competency Third core competency Outline

  3. The Walt Disney Company is established on October 16, 1923 • by brothers Walt Disney and Roy Disney • This is the largest media and entertainment conglomerate in the • world • Divisions: film studio, ABC broadcast television network, cable • television networks, theme parks HISTORY

  4. Disney has been the pioneer in the field of automated • show elements. The competency in animatronics performs • many characters in animation: singing Country Bears and • Tiki birds to pirates and ghosts and even restaurant • entertainment such as like Sonny Eclipse at WDW. The first core competency Animatronics and Show Design

  5. Customers seem to value this corporate ability: Pirates • of the Caribbean is still popular after 30 years. • Disney’s competitors haven’t been able to catch up: • Disney’s 20 and 30-year-old animatronic efforts are usually • much better than other company’s more recent efforts Animatronics and Show Design

  6. There are many shows of film which is based on the • stories like: Pirates of the Caribbean and Indiana Jones • or Space Mountain and Big Thunder. • This isn’t necessarily an investment in technology like • animatronics, but this is animportant investment of The • Walt Disney company in raising the market and income. The second core competency Storytelling, Story Creation and Themed Atmospheric Attractions

  7. These films is evaluated highly and make strong • impression in audiences. In addition, these films bring back • to company a large amount of money. • It is difficult for the Disney’s competitors can imitate and • make films that have a high effect on the public mind as • Disney company do. Storytelling, Story Creation and Themed Atmospheric Attractions

  8. Here’s another area Disney pioneered. They were the • inventors who run efficient modern theme park and reach • (for its time) entirely new levels of cleanliness, safety • and productivity while giving a uniformly high-quality • entertainment experience to very large numbers of people. The third core competency Efficient operation of theme parks

  9. - Some of Disney’s innovations here can be copied • (like keeping things clean), but it is hard for the competition • to duplicate all that knowledge. • These theme parks have a big attraction of people all over • the world and the majority of people feel sastisfied when • they go to the theme parks and participate the events • of these. Efficient operation of theme parks

  10. Thank you for your attention!

More Related