0 likes | 2 Views
Join Visualpath Expert-Led Salesforce Marketing Cloud Training Online Gain real-time, hands-on experience with our Salesforce Marketing Cloud Training in Ameerpet, designed to equip you with in-demand skills for the digital marketing world. Available in Hyderabad (Ameerpet), Chennai, and online for global learners across India, the USA, UK, Canada, Dubai, and Australia. Call 91-7032290546<br>Visit https://www.visualpath.in/salesforce-marketing-cloud-online-training.html <br>WhatsApp: https://wa.me/c/917032290546<br>Visit Blog: https://visualpathblogs.com/category/salesforce-marketing-cloud/<br>
E N D
Introduction to SFMC Analytics • Overview of Salesforce Marketing Cloud (SFMC) • Importance of analytics in digital marketing • Real-time decision-making through data • Analytics as a key feature in SFMC • Goals of using SFMC Analytics +91-7032290546
Understanding the Data Sources • Data Extensions and Subscriber data • Journey data from Journey Builder • Email and SMS performance data • Integration with CRM and external sources • Importance of clean and structured data +91-7032290546
Key SFMC Analytics Tools • Reports and Dashboards • Analytics Builder (Discover, Reports) • Einstein Engagement Scoring • Datorama Reports (B2B Marketing Analytics) • Integration with Tableau and other BI tools +91-7032290546
Navigating Analytics Builder • Accessing Analytics Builder in SFMC • Pre-built standard reports • Custom report creation • Scheduling and automating reports • Exporting and sharing analytics +91-7032290546
Einstein for Predictive Analytics • What is Einstein in SFMC? • Predictive scoring and engagement likelihood • Einstein Copy Insights for content optimization • Boosting personalization with AI • Visualizing trends and user behavior +91-7032290546
Datorama Reports Essentials • Overview of Datorama Reports (Advanced analytics) • Creating and customizing dashboards • Combining cross-channel marketing data • Visual storytelling with charts and KPIs • Data filtering and segmentation +91-7032290546
Best Practices in SFMC Analytics • Define KPIs before launching campaigns • Clean and maintain data extensions • Automate recurring reports • Combine qualitative and quantitative insights • Use A/B testing results for refinement +91-7032290546
Conclusion & Next Steps • SFMC Analytics helps optimize marketing ROI • Use tools based on business goals and scale • Keep learning through Salesforce Trailhead • Align analytics with marketing strategy • Start simple and grow analytics maturity +91-7032290546
Contact Salesforce Marketing Cloud Address:- Flat no: 205, 2nd Floor, • Nilgiri Block, Aditya Enclave, • Ameerpet, Hyderabad-1 • Ph. No: +91-7032290546 • Visit:www.visualpath.in • E-Mail: online@visualpath.in +91-7032290546
THANK YOUVisit: www.visualpath.in +91-7032290546