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SHADES OF GREEN. Growing Green Jobs for Florida. Florida Workforce Professionals Training Academy December 7, 2011 Orlando, FL. Background Leading to Florida’s Green Survey. In 2008, states started joining together to research definitions of green jobs

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shades of green


Growing Green Jobs for Florida

Florida Workforce Professionals Training Academy

December 7, 2011

Orlando, FL

background leading to florida s green survey
Background Leading to Florida’s Green Survey
  • In 2008, states started joining together to research definitions of green jobs
  • A green jobs workgroup was formed with Florida and 10 other states
  • In May 2009, Workforce Florida, Inc. held a workshop to define green jobs for Florida in preparation for a future survey
florida green jobs grant
Florida Green Jobs Grant
  • In 2009, Florida applied for and was awarded a competitive Labor Market Improvement grant by the U.S. Department of Labor for $1.25 million to:
    • Conduct a green jobs survey statewide and by workforce region
    • Create a green jobs portal on the state labor exchange system
florida s green jobs definition
Florida’s Green Jobs Definition

“A green job increases the conservation and sustainability of natural resources for the benefit of Floridians. This includes jobs that reduce energy usage or lower carbon emissions, and protect Florida’s natural resources...”

Source: Workforce Florida, Inc., Sustainability/Infrastructure Committee, Defining Green Jobs for Florida, June 2009.

survey definition of green jobs
Survey Definition of Green Jobs
  • A green job is one that directly produces green products or directly provides green services in any of the following five green sectors:
    • Produce or manufacture renewable energy
    • Increase energy efficiency
    • Conserve natural resources
    • Prevent, reduce, and clean up pollution
    • Produce clean transportation and fuels
survey definition of green jobs continued
Survey Definition of Green Jobs, continued
  • The definition attempted to include only green “production” and exclude green “practices” (e.g. recycling facility vs. paper recycling by office workers)
  • Florida’s definition of green jobs attempted to exclude indirect and support green jobs
    • An accountant at a wind turbine manufacturer is not counted as a green job because the accountant does not directly produce a green product or a service and does not need to possess any special green skills (therefore does not need any special new green training)
survey design
Survey Design
  • Surveyed just under 60,000 Florida employers
  • Selected a stratified random probability sample by 22 industries by seven employment size classes
  • Achieved a response rate of 83.2 percent (excluding out-of-business and unreachable establishments)
survey questions
Survey Questions
  • Current (2010) and estimated (2011) green employment by occupation and by industry, statewide and by workforce region
  • Estimated number of green establishments
  • Classification by green sectors and subsectors
  • Required green certifications and training
  • Unmet green training needs
  • Green knowledge, skills, and abilities gaps
  • Green vacancies
survey results
Survey Results
  • About 1.5 percent of businesses are green (approximately 9,000 green establishments)
  • There are just under 45,000 green jobs in Florida (0.6 percent of total employment)
  • Employers expect to add approximately 4,000 green jobs from 2010 to 2011
  • This is a growth of 8 percent (in comparison, the Florida economy is estimated to grow by 1 percent)
Prevent, reduce, and clean up pollution is the largest of the five green sectors (37 percent of green jobs)

Green Jobs by Green Sector

Note: Job estimates across green sectors are not mutually exclusive since employers could mark more than one sector.

recycling is the activity businesses are most frequently engaged in
Recycling is the activity businesses are most frequently engaged in

Number of Establishments by Selected Green Activities


Construction has the largest number of green jobs and the highest expected growth rate, while utilities has the highest share of green jobs of any industry

Number of Green Jobs by Industry Sector, Growth and Share

construction has the largest number of green jobs of any industry sector
Construction has the largest number of green jobs of any industry sector

Green Jobs by Selected Industry Sector

workforce regions in north and in central florida have higher concentrations of green jobs
Workforce regions in North and in Central Florida have higher concentrations of green jobs
top workforce regions by number of green jobs
Top Workforce Regionsby Number of Green Jobs
  • The top three workforce regions by number of green jobs accounted for 40.0 percent of all green jobs in the state
  • These three regions accounted for less than 30 percent of all jobs in Florida
top workforce region by expected green job growth rate
Top Workforce Regionby Expected Green Job Growth Rate
  • Two regions were estimated to lose jobs over the year:
    • Brevard Workforce (Region 13)
    • North Florida Workforce Development Board (Region 6)
the top green occupation by number of jobs is hvac mechanics and installers
The top green occupationby number of jobs is HVAC mechanics and installers

Green Occupations Number of Jobs and Shades of Green


All jobs in the occupations solar photovoltaic installers, conservation scientists, and hazardous materials removal workers are estimated to be green

Florida’s Greenest Occupations

top 10 florida new and emerging green occupations
Top 10 Florida New and Emerging Green Occupations

New and Emerging Green Jobs by O*NET Title

most frequently required training and certifications for green jobs
Most Frequently Required Training and Certifications for Green Jobs
  • Approximately half of estimated green jobs were reported to require specific green certification or training.
identified construction and energy efficiency related ksa gaps
Identified Construction and Energy Efficiency Related KSA Gaps
  • Geothermal and heat pump technology for HVAC mechanics and installers
  • Building retrofitting skills for operating engineers and construction equipment operators
  • Energy and natural resources conservation and sealing, fitting, and weatherproofing methods and principles
  • Designing and installing energy efficient windows and knowledge of their environmental impact
  • Energy auditing, identify and correct energy waste problems
  • Photovoltaic system converter repairs, copper recycling, and lighting retrofitting for electricians
  • Recommending types of green cartridges for printers for manufacturing sales representatives
  • Energy monitoring and energy efficiency for construction supervisors
  • Swimming pool hydraulics and programming for variable speed pumps for first-line supervisors of mechanics
  • Florida Solar Energy Center, LEED, North American Board of Certified Energy Practitioners (NABCEP) certifications
  • Photovoltaic fundamentals, thermal fundamentals, basic hydraulics system sizing principals, and basic plumbing for solar installers and electrical assemblers.
  • Solar photovoltaic installation and sizing and solar water heating systems, basic plumbing, wiring, and sizing principles for engineers, electricians, and installers
  • Generalized knowledge of construction tools, methods and safety for weatherization employees
  • Proper roof flashing techniques, plumbing, and electrical knowledge and skills for solar installation
green jobs on the targeted occupations list
Green Jobs on the Targeted Occupations List
  • 50 out of 97 occupations on the TOL 2012-13 list (PSAV/CC) are green
  • 25 out of 38 occupations on the high demand Bachelor’s degree list are green

The greening of an occupation requires acquisition of an extra layer of new green knowledge, skills, or abilities, while basic educational requirements are little changed

Educational Requirements for Green Jobs and All Jobs

florida green jobs portal helps both job seekers and green employers
Florida Green Jobs Portal helps both job seekers and green employers
  • The portal is part of EmployFlorida Marketplace, the state’s job-matching tool
  • Employers may post green job openings
  • Job seekers can search for green jobs by keyword or geographic area
  • The green jobs portal draws more traffic than any other portal on the Florida labor exchange site
  • Website:
contact information
Contact Information

Florida Department of Economic Opportunity

Caldwell Building

107 E. Madison Street

Tallahassee, Florida 32399-4111

Vesselka McAlarney


Phone: (850) 245-7258