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Public Service TV. A few facts on PBS Media English II/ Fall 2011. Differences. Commercial TV Profit oriented Short, flashy news Emphasis on building high ratings Targeted audiences (with money to spend) Glitz, stimulation, sex. Public Service TV Tax-supported Longer, deeper news
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Presentation Transcript
Differences
- Commercial TV
- Profit oriented
- Short, flashy news
- Emphasis on building high ratings
- Targeted audiences (with money to spend)
- Glitz, stimulation, sex
- Public Service TV
- Tax-supported
- Longer, deeper news
- Emphasis on covering everyone
- Reach unserved audiences.
- Educational programs
PBS
- Public Broadcasting Service
- Started in 1970.
- Followed National Educational TV.
- 354 member stations around the U.S.
- Many run by universities.
- They provide programs, not central network.
- Funding primarily from donations but also U.S. gov.
Common Programs
- Fine arts – opera, symphonies, dance
- Science (N
- ova)
- In-depth news (Newshour, Charlie Rose)
- Drama (Mystery Theater from the U.K.)
- Lots of ‘educational TV’ for kids (Sesame Street)
How to raise money
- Conducts seasonal fund-raising campaigns directly on TV.
- Stops programs while station leaders ask people to please send in pledges for contributions.
- You’ll see pitches everywhere for donations.
- Even on videos.
The Law
- Public Broadcasting Act of 1967 requires public channels to strictly follow rules to be non-partisan in politics.
- Can’t endorse (or support) one over another.
- Because of its humanitarian approach, PBS is often accused of being too “liberal.”
- Currently a target of right-wing politicians who want to cut all federal funding.
Let’s see some TV
- A news documentary on immigration arrests in Alabama.
- In-depth news from ITV (UK) on disaster recovery in northern Japan.
