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things you can do with Data. MIS2502 Data Analytics. By the numbers. Source: http ://advice.cio.com/thomas_wailgum/to_hell_with_business_intelligence_40_percent_of_execs_trust_gut. It all starts with data. Almost every business action requires at least one of these!. Examples.

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things you can do with data

things you can do with Data

MIS2502

Data Analytics

by the numbers
By the numbers

Source: http://advice.cio.com/thomas_wailgum/to_hell_with_business_intelligence_40_percent_of_execs_trust_gut

it all starts with data
It all starts with data

Almost every business action requires at least one of these!

examples
Examples
  • Memphis Police
    • Use historical crime data
    • Place police where and when crime was likely to occur
  • Orbitz
    • Use historical hotel bookings
    • Relate bookings to clickstream datato identifying predictors of spending patterns
    • Display appropriate hotel options to site visitors

http://www.ibm.com/smarterplanet/us/en/business_analytics/examples

http://online.wsj.com/article/SB10001424052702304458604577488822667325882.html

two types of data
Two types of data

!

Explain the role of transactional and analytical data in the examples on the previous slide.

See this elaboration: http://bi-insider.com/posts/types-of-enterprise-data-transactional-analytical-master/

components of an information infrastructure
Components of an information infrastructure

This is what is commonly thought of as “database management”

This is the foundation for business intelligence

but it s more than just the infrastructure
But it’s more than just the infrastructure

Amazon-Apple Security Flaws in the Cloud

Disconnected systems allow hackers access to Gizmodo writer’s accounts.

http://www.wired.com/gadgetlab/2012/08/apple-amazon-mat-honan-hacking/

Medicaid/Medicare Fraud Detection

Federal systems underused because of missing Medicaid data, disconnected systems.

http://www.cbsnews.com/stories/2011/07/12/national/main20078688.shtml