Agenda. Background Information Product Design and Innovation Selection of Materials Manufacturing Sales and Marketing Customer Service Question and Answers. Design Presentation. By Mery Montgomery aka: Lady of Leisure. Hi, I’m Julia. Hi, I’m Sophia. Who is Mery Montgomery?.
By Mery Montgomery
aka: Lady of Leisure
Hi, I’m Sophia
Are there really any original ideals out there?
Who are my customers → Luxury vs. Mass Market
At Patek Philippe, the oldest family-owned watchmaker in Geneva—and one of few that still makes its own movements—each 5004J takes four-and-a-half years to produce, partially because it's so, well, complicated, and partially because only Patek's top-tier watchmakers are allowed to work on a Grand Complication. Once each watch is complete, it's then subjected to 50 days of observation and testing—the self-winding mechanism alone comprises 407 pieces, so there's certainly plenty to check.
Time to make: 4.5 yearsPrice: $166,600 (that's right, $166,600, not $166,000)