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SEMCopilot

AdWords Software.

semcopilot
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SEMCopilot

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  1. SEMCopilot™ SEMCopilot makes PPC account managers successful by making problems & opportunities obvious.

  2. Customer Problems • Search Engine Advertising Platforms have become incredibly complex. • In-house and agency marketers are being asked to spend more time learning other channels such as Paid Social, SEO, and Email Marketing so they can increase reach; but their PPC campaigns still require constant attention. • Often a marketer is the only set of eyes looking at the account. • Because of the complexity of AdWords, it is extremely easy to miss critical details and make costly mistakes. • SEMCopilot is filled with features to make your SEM campaigns more manageable - and higher performing.

  3. Features • Reduce Wasted Spend • Protect Your Brand • Control Your Spend • Ensure Campaigns Run Smoothly • Catch Problems Early • Get Systematic About Your Work

  4. Reduce Wasted Spend • Automatically sort search query reports into actionable categories. Identify geographic, question-oriented, and commercial terms, as well as potential negatives…and *positives* to add to your account. • This twofold approach can lead to major improvements in the account; both in terms of efficiency and reach.

  5. Protect Your Brand • Quickly identify whether your ads are running on sites that could expose your brand to criticism on social media, including inappropriate Viral Amusement sites, Political Sites, Dating Sites, and many other categories. • Thumb up or thumb down placements with a click of a button and they will automatically be stored in a task. • Examine performance data and eliminate low-performing placements.

  6. Control Your Spend • Forecast projected spend for the monthbased on history and current monthperformance. • Mark campaigns for pausing andsimulate the impact your actions willtake ahead of time.   • Receive alerts when your spend rate is too high……or too low, before it’s too late to take action. • SEMCopilot will even remind you at the beginning of next month tounpause campaigns you havepaused during the month.

  7. Ensure Campaigns Run Smoothly • SEM Copilot automatically checks your landing pages for: • Redirects (which can cause gclid tracking problemsand lead to “not set” in Analytics) • 404 errors • “Soft” 404 errors • Common error text such as “Sorry”, “Error”, etc.

  8. Catch Problems Early • Receive alerts prior to exceeding budget limits, and when landing page problems are found. • SEMCopilot acts as a “second set of eyes”, alerting you to problems early, so you can prevent problems from affecting account performance.

  9. Get Systematic About Your Work • Track your work and ensure tasks arecompleted. • Account manager can accept, reject,store for later or tag tasks. • SEMCopilot archives the tasks andacts as an “institutional memory” foryour account. • Thumb-upping and Thumb-downing on keywords or placements automatically creates tasks for you. • Task management includes due date alerting, tagging, and exporting lists of keywords and placements to Excel.

  10. Improve Your Campaigns for Free Now! Start your free 30-day trial today, no credit card required at: https://www.semcopilot.com/checkout-free-trial/

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