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This document is a Request for Comment. <br><br>By way of background, the document came about as I was preparing to teach a course on “Organizing for Innovation” in an MBA class called “Technological Innovation.” <br><br>As I was reading through the material, it occurred to me that I was having a hard time finding practical advice on how one would realistically setup a holistic Innovation Program. There was lots of, “best practice advice”, but little concrete models. <br><br>In the field, I’d seen several companies try to roll out Innovation Programs, but because they only focused on one small part (such as Ideation), the programs ultimately failed to deliver real business results. My hypothesis was that you cannot run a Corporate Entrepreneurship program piecemeal, it needs to be holistic. <br><br>So the basic question is: Suppose you had to build the ideal holistic innovation program from the ground up for a large company / MNC. At some point, you would need to define a tangible operating model with specific streams of work against which, you would staff actual people. The Operating Model would need to cover the scope of the functions and a set of activities to deliver against goals over Period X. So what would the Operating Model look like? <br><br>This deck is a strawman. <br><br>PS: I also happen to be in Asia Pacific, so my context is a regional organization in a global MNC.
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Selena Sol presents….. EXAMPLE REGIONAL INNOVATION PROGRAM CHARTER because doing it haphazardly sucks selena@selenasol.com http://www.linkedin.com/pub/eric-tachibana/0/33/b53 http://www.slideshare.net/selenasol
This document is a Request for Comment. By way of background, the document came about as I was preparing to teach a course on “Organizing for Innovation” in an MBA class called “Technological Innovation.” As I was reading through the material, it occurred to me that I was having a hard time finding practical advice on how one would realistically setup a holistic Innovation Program. There was lots of, “best practice advice”, but little concrete models. In the field, I’d seen several companies try to roll out Innovation Programs, but because they only focused on one small part (such as Ideation), the programs ultimately failed to deliver real business results. My hypothesis was that you cannot run a Corporate Entrepreneurship program piecemeal, it needs to be holistic. So the basic question is: Suppose you had to build the ideal holistic innovation program from the ground up for a large company / MNC. At some point, you would need to define a tangible operating model with specific streams of work against which, you would staff actual people. The Operating Model would need to cover the scope of the functions and a set of activities to deliver against goals over Period X. So what would the Operating Model look like? This deck is a strawman. PS: I also happen to be in Asia Pacific, so my context is a regional organization in a global MNC.
Why we exist - Innovation Program Strategic Intent Leverage both incremental and disruptive innovation to drive client delight, excite our brand, develop new revenue streams, slash the cost base, and inspire and engage employees • 2012 STRATEGIC INTENT • VISION • Start-up the Applied Innovation function in Asia • MISSION • Agree on a clear plan and operating model to facilitate and govern the launch of the process • Make a real, visible commitment – marketing messages and budget/resource allocation • Develop and launch a controlled Ideation program • Select 3-5 internal ventures to back • Make it a priority of stakeholders to deliver results (incentives to invest and protected spaces to fail) • VALUES • Excitement, Vision, Commercial, Disciplined • While it may be shepherded by a small group of designated evangelists, innovation must be owned by everyone at all levels or it will not become part of the firm’s DNA. WHERE WE WANT TO GO HOW WE GET THERE OUR COMPASS Innovation is the successful commercialization of ideas. Innovation may be small and incremental or large and game changing 3
How we are organized - Org structure Product Management Team BU CEO BU CEO BU CEO BU CEO CTO Technology Leadership Team BU 1 CTO BU 2 CTO BU 3 CTO BU 4 CTO Or is it better to organize by themes like cloud computing or mobility rather than the 4 from slide 4 ??? Innovation Organization Strategic Innovation Evangelist HR RM Finance RM Nomineer from BU 1 Nomineer from BU 2 Incubation Manager Change Manager BU = Business Unit WG = Working Group of volunteers RM = Relationship Manager = Hardline = Matrix reporting Inculcate WG Ideation WG Incubation WG Innovation WG 6
