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Toward a Theory of Socio-Tech nical Interactions

Toward a Theory of Socio-Tech nical Interactions

Toward a Theory of Socio-Tech nical Interactions. Course Portal: http://www.itu.dk/~rkva/2011-Spring-EB22 Facebook: http://www.facebook.com/group.php?gid=133258548012 Etherpad : http://ietherpad.com/7y3drhMCnq Thursday, 10-Mar-2011 EB22: Online Marketing: Lecture 17

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303 views • 19 slides
Brief Introduction to Revision Control

Brief Introduction to Revision Control

Brief Introduction to Revision Control. Ric Holt. Revision Control , also known as: Version Control or SCM = Source Control Management. Management of changes to documents, programs, and other information stored as computer files.

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221 views • 13 slides
Virtual Worlds Advertising

Virtual Worlds Advertising

Virtual Worlds Advertising Barnes, S. (2007). Virtual worlds as a medium for advertising. SIGMIS Database, 38(4), 45-55 . Course Portal: http://www.itu.dk/~rkva/2011-Spring-EB22 Facebook: http://www.facebook.com/group.php?gid=133258548012 Etherpad : http://ietherpad.com/7y3drhMCnq

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230 views • 11 slides
User Generated Content

User Generated Content

User Generated Content Krishnamurthy, S. and W. Dou (2008). "Note From Special Issue Editors: Advertising with User-Generated Content: A Framework and Research Agenda." Journal of Interactive Advertising 8(2). Course Portal: http://www.itu.dk/~rkva/2011-Spring-EB22

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313 views • 10 slides
Consumer Attitudes towards Mobile Advertising

Consumer Attitudes towards Mobile Advertising

Consumer Attitudes towards Mobile Advertising Tsang, M., S. Ho, et al. (2004). "Consumer attitudes toward mobile advertising: An empirical study." International Journal of Electronic Commerce 8(3): 65-78. Course Portal: http://www.itu.dk/~rkva/2011-Spring-EB22

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316 views • 9 slides
Cognitive Filtering of Internet Content

Cognitive Filtering of Internet Content

Cognitive Filtering of Internet Content Hood, K ., & Schumann, D. (2007). The Process and Consequences of Cognitive Filtering of Internet Content: Handling the Glut of Internet Advertising. Chapter 08 of Internet Advertising . Course Portal: http://www.itu.dk/~rkva/2011-Spring-EB22

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181 views • 8 slides
Marketing Strategies in Virtual Worlds

Marketing Strategies in Virtual Worlds

Marketing Strategies in Virtual Worlds Lui , T.-W., Piccoli , G., & Ives, B. (2007). Marketing strategies in virtual worlds. SIGMIS Database, 38(4), 77-80. Course Portal: http://www.itu.dk/~rkva/2011-Spring-EB22 Facebook: http://www.facebook.com/group.php?gid=133258548012

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212 views • 7 slides
Typology of Internet Advertising McMillan, S. (2007). Internet Advertising: One Face or Many.

Typology of Internet Advertising McMillan, S. (2007). Internet Advertising: One Face or Many.

Typology of Internet Advertising McMillan, S. (2007). Internet Advertising: One Face or Many. Chapter 02 of Internet Advertising. Course Portal: http://www.itu.dk/~rkva/2011-Spring-EB22 Facebook: http://www.facebook.com/group.php?gid=133258548012

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216 views • 5 slides

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