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Diagrammatic Representation of the Marketing Concept

Diagrammatic Representation of the Marketing Concept. 5. FACTORS INFLUENCED BUT NOT CONTROLLED A. Government regulation B. Competitor behavior C. Structure of Distribution D. Non-marketing costs. 7. MARKETING RESEARCH A. Quantitative B. Qualitative. 6. PRICING Demand Costs

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Wholesalers c - PowerPoint PPT Presentation

Diagrammatic Representation of the Marketing Concept