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Role of Services in an Economy

Role of Services in an Economy. Welcome to Service Management Professor James Fitzsimmons University of Texas at Austin. Learning Objectives. Describe the central role of services in an economy. Discuss the evolution of an economy from an agrarian society to a service society.

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1.05k views • 14 slides

Introduction: Role of Service in an Economy

Introduction: Role of Service in an Economy. Service Definitions. Services are deeds, processes, and performances. Valarie Zeithaml & Mary Jo Bitner A service is a time-perishable, intangible experience performed for a customer acting in the role of a co-producer.

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386 views • 11 slides

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Role of Services in an Economy

Introduction: Role of Service in an Economy