Sfa software - PowerPoint PPT Presentation

Chapter 7

Chapter 7. Sale-force automation. Aj. Khuanlux Mitsophonsiri CS.467 Customer relationship management Technology . Introduction. Sales-force automation (SFA) has offered technological support to sales people and managers since the beginning of the 1990s.

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Getting to know about sales force automation

Known in short as SFA, it is termed to be among the latest buzz words used in business these days. It is considered to be a system to track and manage sales activities of professional sales group or individuals.

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