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Battle for the Body Field

Can media-rich longform content exist in a world of structured content and multi-channel publishing? Yes. Oh, yes.

725 views • 72 slides

The Battle For The Body Field

Pressured by the demands of content reuse in a multi-device world, even lightweight blogging tools now leverage carefully modeled content types with explicit fields and schemas. Unfortunately, it all falls apart when users hit the body field: ugly ad-hoc markup creeps in, house styles evolve without planning, and critical metadata stays locked in blobs of "good enough for now" HTML. <br><br>We can solve it.

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888 views • 34 slides

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Scrolling gallery - PowerPoint PPT Presentation

Battle for the Body Field

The Battle For The Body Field