'Product adaptation' presentation slideshows

Product and sevice mix adaptation for international marketing

414 views • 41 slides

Influence is a Skill: Solving Problems with Influencers Joanne Jacobs, October 2011

Influence is a Skill: Solving Problems with Influencers Joanne Jacobs, October 2011. Image source: http://www.flickr.com/photos/brandnewbrain/67610989/. Presentation Promise:. I will show how influencers can be used effectively

439 views • 38 slides

Chapter 10 Product Adaptation

0. Chapter 10 Product Adaptation. Product Variables. 0. A product or service is a complex combination of tangible and intangible elements that distinguishes it from other entities in the marketplace. Exhibit 10.1 - Elements of a Product. 0. Product Variables. 0.

873 views • 27 slides

Product in international market

Product in international market. Standardisation Vs Adaptation. In international markets, success depends on satisfying the market demands. The product or service must be suitable and acceptable for its purpose. According to Doole & Lowe (1999, p.296),

450 views • 26 slides

Creating Products and Brands for Consumers in Global Markets

Creating Products and Brands for Consumers in Global Markets. Product Components. Core Component. Packaging Component. Support Services Component. Product Component Model. SUPPORT SERVICES COMPONENT. PACKAGING COMPONENT. ? Repair and maintenance. ? Deliveries. CORE COMPONENT.

410 views • 26 slides

The Global Marketplace

Global Analysis. The Global Marketplace. The Global Marketplace: Objectives. List forms of international trade Identify political, economic, socio-cultural and technological factors that affect international business.

533 views • 23 slides