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Positioning statements - PowerPoint PPT Presentation

GLOBAL MARKETING

GLOBAL MARKETING. Marketing Segmentation Market Attractiveness Positioning. What is Market Segmentation?. Process of dividing a potential market into distinct subsets of consumers with common needs or characteristics.

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913 views • 33 slides

Looking forward to the new A levels

Looking forward to the new A levels. Bob Digby University College School, London. Acknowledgments and thanks to:. Subject officers at the 4 main English and Welsh subject boards; Sue Warn, for insight into candidate numbers post-16;

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443 views • 31 slides

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Positioning statements - PowerPoint PPT Presentation

GLOBAL MARKETING

Looking forward to the new A levels