'People meter' presentation slideshows

Video on Demand (VOD) In The News

1.26k views • 34 slides

Annual Viewing Trends

Annual Viewing Trends. Total Canada, English, and French Women 18-49, by Daypart. Average Minute Audience (000) Average Weekly Reach (%) Average Weekly Hours Viewed . Annual Viewing Trends . Women 18-49 AMA (000), Total TV.

354 views • 27 slides

Media Planning and Strategy

Media Planning and Strategy. Satellite radio stations 2. Broadcast networks (TV and cable) 100. TV stations 3,510. Consumer magazines 5,340. Newspapers (daily and weekly) 8,100. Radio stations 13,898. The Traditional U.S. Media Landscape. Satellite radio stations 2.

699 views • 20 slides

OBSERVATIONAL RESEARCH

OBSERVATIONAL RESEARCH. Watching what people do The information must be observable Helpful conditions: the behavior is repetitive and of short duration. Overview of Research Methods. Poor. EXPLORATORY or SECONDARY RESEARCH. Understanding of problem. Good. Need estimates of prevalence?.

286 views • 17 slides

GLOSSARY OF TERMS

650 views • 5 slides