100+ New product adoption PowerPoint (PPT) Presentations, New product adoption PPTs

New product adoption - PowerPoint PPT Presentation

Consumer Buying Behavior

Consumer Buying Behavior. What makes people consumers?. Topics. Buying Behavior Characteristics Affecting Behavior Buying Decisions Buying Process New Product Adoption. Consumers. Consumer Market All individuals and households who buy for personal use Consumer buying behavior

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693 views • 24 slides

New Product Development Strategy

New Product Development Strategy. WHY DEVELOP NEW PRODUCTS?. In 1982 Timex turned down the opportunity to market "Swatches". Timex was resting on its laurels, simple low cost watches. Digitalisation revolutionized industry while Timex stuck with analog.

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648 views • 18 slides

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New product adoption - PowerPoint PPT Presentation

Consumer Buying Behavior

New Product Development Strategy