'New market segment' presentation slideshows

Developing marketing strategies

742 views • 16 slides

Ansoff Matrix

Ansoff Matrix. 2880 Strategy Yr 13. Background. Long-term business strategy is dependant on planning for their introduction Ansoff Matrix represents the different options open to a marketing manager when considering new opportunities for sales growth. Variables in the matrix.

203 views • 14 slides

Chapter 15 Managing maturity

218 views • 12 slides

Costs and Revenue

Costs and Revenue. HL ONLY. Standard Level. 5.2.2 Page 630 & 631 5.2.3 Page 632 Question b & c only. Learning Objectives. HL - To be able to distinguish between cost centres and profit centres and analyse their value HL - Analyse product viability using contribution analysis

301 views • 12 slides

Ansoff Matrix Presentation

Ansoff Matrix Presentation. Background. Long-term business strategy is dependant on planning for their introduction Ansoff Matrix represents the different options open to a marketing manager when considering new opportunities for sales growth. Variables in the matrix.

416 views • 11 slides

Never ending problems in OM

Never ending problems in OM. Production line downtime Shoplifting in the store New product New market/segment Names for products. Chapter 6 Brainstorming and its Variants. Under-productive meetings-

53 views • 0 slides