'Marketing profit' presentation slideshows

The Basic Marketing Statement

The Basic Marketing Statement. Ted Mitchell. A Marketing Performance Statement. Is an Accounting style report that is used to summarize the performance of the Marketing Efforts in a Business It is created using a modified income or operating statement found in accounting

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Review Key Points of Elasticity

Review Key Points of Elasticity. Ted Mitchell. What are the Three Classic Uses of the Elasticity Index?. Three Classic Uses of the Elasticity Index. 1) for comparing the sensitivity of changes in a variables across situations using different units of measure (e.g., apple and orange markets)

267 views • 16 slides

Ted Mitchell

Both Accrual and Cash Systems Used in Accounting are Inadequate for a Weekly Report on Marketing P erformance. Ted Mitchell. Accounting Systems. 1) Monthly Accrual System Audience is the shareholder Seek to match costs and revenues over time Smooth out the profit picture

236 views • 10 slides

Simple questions on Five ratios

Simple questions on Five ratios. Ted Mitchell. #1. Your normal return on sales is ROS =20%. Your sales revenue increased by $100. What was the increase in your net profits? Net Profit = ROS x Revenue Net profit = 20% x $100 = $20. #2.

137 views • 8 slides

Optimal Advertising

Optimal Advertising.

81 views • 2 slides