'Louis post' presentation slideshows

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524 views • 21 slides

RAM P UP Your Tailgate

RAM P UP Your Tailgate. A Marketing Communication Plan for the St. Louis Rams. The Problem. Poor Attendance 31 st in attendance in 2011 Only sold out 86.3 percent of stadium Average just over 56,000 Unimpressive Game Day Atmosphere

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Twin Cities newspapers provide the #1 Sunday and #4 daily newspaper/household coverage

Market/Newspaper Daily Cov. Sun. Cov. 11. Boston Boston Globe, Boston Herald 33.6% 39.9% 12. San Francisco-Oakland San Francisco Chronicle, Contra Costa Times, Oakland Tribune 40.1 41.8

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