'Lifetime value' presentation slideshows

MALL SALES

MALL SALES. Exchange Policy. What is Exchange Policy?. Product Exchange Policy only applies to a product that is defective or for some reason customer is not happy with the product. However all exchanges should be authorized by the Store Manager. What is Choupal Saagar Exchange policy?.

1.05k views • 80 slides

HS285: Marketing Management Class Nine June 25, 2013

914 views • 75 slides

Customer Relationship Management: A Database Approach

MARK 7397 Spring 2007. Customer Relationship Management: A Database Approach. Class 6. James D. Hess C.T. Bauer Professor of Marketing Science 375H Melcher Hall jhess@uh.edu 713 743-4175. Past Customer Value . Computation of Customer Profitability Past Customer Value of a customer

210 views • 20 slides

Monetizing the Business Model

Monetizing the Business Model. MBA LITE February 17, 2014. Dan Quigg Bio. 25 Years Technology Executive Founder & CEO, Public Insight Corporation President & CEO, RIS Logic acquired by Merge Healthcare Founder & CEO, OmniVista acquired by Best Software

372 views • 20 slides

Pay for Performance!

272 views • 19 slides

Customer Focus and Managing Customer Loyalty

Customer Focus and Managing Customer Loyalty. Chapter One Market orientation and customer focus The importance of customer satisfaction, retention, and loyalty Building a measure of customer loyalty Customer relationship management Marketing knowledge. Weak Customer Focus.

781 views • 16 slides

Search Engine Marketing

Analysis of Digital Media Channels & IMC Campaigns Communication 359 Joseph Green 10/22/2013. Search Engine Marketing.

224 views • 16 slides

Marketing Process Stage 5: Build Profitable Customer Relationships

Marketing Process Stage 5: Build Profitable Customer Relationships. 5 Stage Marketing Process. Wants. Demands. Needs. Market = Customers w ith similar needs or wants and demand (buying power). Offering Product Service Experience. What is the potential market?.

280 views • 12 slides

Key Account Manager Interview

Key Account Manager Interview. Presented by: Anna Ho, Laura Davis, and Peter Choi. Agenda. Company Background Key Account Manager Theory and Analysis Communication Skills and Relationship Management Personal Selling and Self Discipline Assessing Account Needs Conclusion. Xantrex.

834 views • 11 slides

Marketing Myopia and Alternative Marketing Concepts Or How your marketing strategy can go wrong.

Marketing Myopia and Alternative Marketing Concepts Or How your marketing strategy can go wrong. Marketing Process: match concepts with stage in process. Needs. Product. Market Segmentation. Customer Relationship Mgt. Customer Loyalty. Price. Wants. Target Market.

441 views • 9 slides

Value is Related to Customer Benefits

213 views • 8 slides

QPM Cables minimize downtime and reduce cost

QPM delivers value over the life cycle of the product.

128 views • 1 slides