'Latest ad serving technologies' presentation slideshows

Five benefits of having an email ad server

We are all well aware that there is money to be made from online advertising, whether directly promoting your own products/services or serving ads for your advertisers. If you have built up a large mailing list over the years and are not including ads in your emails

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How does advertising use your imagination?

Whether you are aware of it or not, advertisers do not necessarily think of you as a mindless sheep who will buy anything that they put in front of you. The reality is that they put together a series of words and images in the ad serverthat are carefully designed to put your own imagination to work.

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How to appeal to seniors with online advertising

It wasn’t so very long ago that the idea of advertising to seniors online would have seemed ridiculous. That is no longer the case as more and more seniors are becoming tech-savvy, or maybe tech becomes so mainstream that anyone, regardless of age, can use it effectively.

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What to avoid with radio ads?

There are some who will suggest that radio is a dying media, but the reality is that it is still one of the most effective ways to reach an audience, especially a local audience. It’s also much more affordable than TV, making it the perfect option for small to medium businesses who have a limited marketing budget to work with.

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Issues with online ad serving

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Issues with online ad serving

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Issues with political advertising

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Advertising opportunities in public buildings

When you think about advertising on a physical space, just like online ad serving, you want to make sure that you choose one that sees a lot of traffic. Public buildings certainly fit that bill, with places like community centers and libraries.

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Advertising at public events

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