'Foreign company manufacturing facility' presentation slideshows

DEVELOPING A GLOBAL VISION

DEVELOPING A GLOBAL VISION. Key Concepts. Rewards of Global Marketing. Recognizing and reacting to international marketing opportunities Using effective global marketing strategies Being aware of threats from foreign competitors. Emerging-Market Companies. Beyond the Book.

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MKTG

203 views • 20 slides

Lamb, Hair, McDaniel

Lamb, Hair, McDaniel. CHAPTER 5. Developing a Global Vision. Importance of Global Marketing to the U. S. U.S. exports a fifth of industrial production. One of every 10 jobs in U.S. is supported by exports. U.S. businesses export over $800 billion in goods.

229 views • 12 slides