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Effective ad layouts - PowerPoint PPT Presentation

Section 20.1 Essential Elements of Advertising Section 20.2 Advertising Layout

Chapter 20 Print Advertisements. Section 20.1 Essential Elements of Advertising Section 20.2 Advertising Layout. Key Terms advertising campaign advertising agencies headline copy illustration clip art signature slogan . Essential Elements of Advertising . Objectives

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Effective ad layouts - PowerPoint PPT Presentation

Section 20.1 Essential Elements of Advertising Section 20.2 Advertising Layout