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Designing Surveys for Mobile Devices: Pocket-Sized Surveys That Yield Powerful Results

Designing Surveys for Mobile Devices: Pocket-Sized Surveys That Yield Powerful Results. Mario Callegaro , Tim Macer. Mobile Phone Penetration Up. Rules of Thumb. No horizontal scrolling Vertical scrolling OK Avoid long lists Especially in check all that apply Situation Fluid

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Differential sampling - PowerPoint PPT Presentation

Designing Surveys for Mobile Devices: Pocket-Sized Surveys That Yield Powerful Results