'Consumer self' presentation slideshows

Toward a Guideline Authoring Workbench

Toward a Guideline Authoring Workbench. Session #1 May 6, 1999 Barry G. Silverman, PhD. Lab for Informatics & Intelligent Systems Tech (LIIST) Barry Silverman, PhD Chen Tony Yuan. Penn Database Group Peter Bunneman, PhD Val Tannen, PhD Arnaud Sahuguet Realtime Systems

1.83k views • 157 slides

Aesthetics and the Brand

Aesthetics and the Brand. Jonathan E. Schroeder Professor of Marketing University of Exeter. General Research Program. How do images strategically communicate? How do images circulate in consumer culture? How do people understand advertising images?

957 views • 76 slides

Moral Injury

727 views • 41 slides

Consumer in Situations

Consumer in Situations. Chapter 10. Situations. What are they? Why do they matter?. Time and Consumer Behavior. Temporal factors Time pressure Less time = Time of Year Seasonality Time of Day Circadian cycles Effects Advertiming. Places and Consumer Behavior. Shopping

191 views • 10 slides