'Brand knowledge' presentation slideshows

INTEGRATED MARKETING COMMUNICATION: concept, process, and application

INTEGRATED MARKETING COMMUNICATION: concept, process, and application. Reza A. Nasution , PhD Director of MBA Program School of Business and Management Institut Teknologi Bandung. COMMUNICATION.

847 views • 43 slides

CHAPTER 2: CUSTOMER-BASED BRAND EQUITY

2k views • 30 slides

Validity of the branding constellation technique

424 views • 28 slides

CHAPTER 2: CUSTOMER-BASED BRAND EQUITY

575 views • 24 slides

Dominique C. Pfrang

363 views • 21 slides

CHAPTER 12: INTRODUCING AND NAMING NEW PRODUCTS AND BRAND EXTENSIONS

1.19k views • 18 slides

Customer Based Brand Equity

777 views • 17 slides

Brand China: Tour Guide Perceptions and Implications for Destination Branding and Marketing

Brand China: Tour Guide Perceptions and Implications for Destination Branding and Marketing. Dr. Leonardo (Don) Dioko Dr . Rich Harrill Dr. Peter W. Cardon. Introduction.

341 views • 15 slides

Ekuitas Merek Berbasis Pelanggan Pertemuan 08

Ekuitas Merek Berbasis Pelanggan Pertemuan 08. Mata kuliah : J0802 - Produk dan Merk Tahun : 2010. Outline. Konsep CBBE (Customer Based Brand Equity) Model CBBE. CBBE (Keller). CBBE defined as :

351 views • 13 slides

CHAPTER 2: CUSTOMER-BASED BRAND EQUITY

148 views • 13 slides

V. Kumar

287 views • 12 slides

Make your Brand Popular by Advertising Using Different Methods

The Van Sign Writing is a great way of advertise your company brand and gaining more and more attention or the audiences. These methods are helpful in increasing the brand knowledge of their clients.

34 views • 2 slides