Brand favorability - PowerPoint PPT Presentation

Solve Media: Aggregated Brand Performance August 2010 to August 2011

Young-Bean Song Principal &amp; Founder Analytics DNA Sept 15, 2011. Solve Media: Aggregated Brand Performance August 2010 to August 2011. Proprietary &amp; Confidential. The Objective. Aggregate the results of Solve Media campaigns on attitudinal measures of success. The Method.

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Leading CPG Climbs to the Top with Casual Games

Leading CPG Climbs to the Top with Casual Games. Client: CPG. Marketing Challenge: A leading CPG wanted to build brand awareness and purchase intent amongst women aged 25-54 for its pet care line, but faced crowded shelf space and a competitive landscape. Solution:

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